Client Successes

I learned so much watching her coach women throughout the 4 days with precision, compassion and ease. I found myself constantly writing down questions she asked effortlessly in some pretty serious situations.

As someone who has conducted well over 600 workshops myself, I came to learn from and observe the unique blend of workshop leadership that is one of Joanna’s gifts. Joanna is one of the very few people who manages to attain a Leadership Presence (organized, structured, on point, on time) while being Present in the Moment (able to read the group, not rushing through things to get to the next exercise and missing what is happening, reading the group’s confusion, overwhelm and/or fear and dealing with it on the spot). Most facilitators do one or the other competently. It is rare to have the opportunity to be part of an experience that showcases both so well simultaneously.

—Linda DeCarlo, Self-Empowerment Coaching for Extraordinary Life and Business Success, www.LindaDeCarlo.com


Joanna’s understanding of ritual is vast, deep and rich. I learned things at this training that were completely new to me – and I’ve got 20+ years of ritual experience myself!

And yet…what most impressed me was Joanna’s ability to create and hold space for transformation in group environments.  I completely shifted an important issue that had been holding me back for years, in a way that no other coach had even seen.  What’s really wild is that Joanna didn’t have to see it either – she created the container, provided the focus and the ritual did the work!

That is the power of ritual… when done right.  ;)

When done right, there is nothing like ritual to facilitate change and deep healing.  Yet mastery is required for big shifts to occur.  That is exactly what Joanna delivers – first in herself, and then for you, if you so choose.

If you want to become a masterful ritual facilitator and truly set yourself apart, Joanna is your mentor and this is your program.

—Elizabeth Purvis, Creatrix, Feminine Magic® and Founder, Goddess Business School®, ElizabethPurvis.com


I have become a more empowered public speaker… I have sensed a deeper connection in my group work… I also feel a sense of light heartedness, fun and play in my work.

I am grateful to have had the opportunity to do a deep dive with Joanna for five days in her Wise Woman Ritual and Facilitator Program. She draws incredible women to her work creating a sanctuary of women dedicated to their own evolution of personal and professional actualization. As one might imagine, this creates a synergy and collective of women that is an incubator for Joanna’s wisdom and unique content to flow through both intellectually and experientially. Joanna has incredible talent for writing curriculum and imparting beautiful wisdom, and what I appreciate and respect most about Joanna is her integrity. She consistently embodies the essence of her own practices, and walks, breathes and speaks them with transparency – literally shining through. Joanna has a beautiful balance of empowerment and compassion, sensing just when to challenge and when to soften with each person in her workshops. I experienced that first-hand in an area of personal and professional growth. I have incredible respect for Joanna as a woman, a teacher, and a mentor and she continues to inspire my work and purpose in this world. 

I have been able to successfully apply several of the concepts from the training in my work with great success. I have become a more empowered public speaker, which has resulted in an increase in my private client practice. I have sensed a deeper connection in my group work, which has allowed my teaching to support others in even deeper transformation and life changes. I also feel a sense of light heartedness, fun and play in my work, which has inspired more creativity around areas of my business that I have been wanting to cultivate and flourish.

Lastly, Joanna’s work around lifecycles as it relates to business was most captivating to me. It helped me to see areas of my work that I needed to let go of with grace and honor, and more importantly, areas of my work that I truly want to be investing my energy in, by planting new seeds and watering them with business development, creativity and inspiration. There were numerous ah-ha moments, big real take-a-ways, and both personal and professional realizations that I had through this deep and profound work. I would recommend Joanna’s work, in any capacity, with highest regard.

—Brenna Smith, The Inspired Conversation Room, www.inspiredconversationroom.com


Joanna shows up with EVERYTHING-- body, mind, spirit, heart and soul....AND kick-ass wisdom, experience, honesty, truth and real tools that work!

I decided to sign up for Joanna’s Ritual and Facilitation Training Retreat because it was time to be with a powerful, change making, and inspired group of wise, warm and wonderful woman again, and I knew Joanna was the fabulous leader to take us on that important journey. I knew I would learn a lot of practical skills as well and helpful insight about myself AND group process as well. THAT is an incredible combination.

As a result of participating in that training, I feel much more grounded, in the flow, and as though my already strong creative intuitive abilities were just totally taken to the “next level” of evolution.  I am able to see clearer visions about not only what’s possible, but I also TRUST that I am creating that path to get there. Before, it felt “foggy” — like being on a trail with no map—and now, I have the trail and a better map :)

Joanna shows up with EVERYTHING– body, mind, spirit, heart and soul….AND kick-ass wisdom, experience, honesty, truth and real tools that work! The circle of women was nothing short of TRUE AWESOME. I trusted the container Joanna created, and also honestly felt I could be real with every single one of the people Joanna welcomed into the group. The content and training was full of material that I can use over and over and over again FOREVER, while also growing from and with the space to incorporate MY style– which is a MUST in my book!

—Jessica Shepard


I would not have been able to create such a powerful experience for my clients without Joanna's support.

Prior to enrolling in the Curriculum Lab, I had a desire to host a retreat weekend, but I wasn’t clear on how to create the structure or the content. After taking the Curriculum Lab, and following Joanna’s thorough process, I now have the confidence to move forward with my retreat because my curriculum is complete. I would not have been able to create such a powerful experience for my clients without Joanna’s support and the Curriculum Lab. Thanks, Joanna!

—Christine Dyan Thomson, Christine Dyan International, ChristineDyan.com


Every exposure I have to Joanna's work, courses, and teaching moves my own work forward in a most authentic and valuable way. I highly recommend her!

—Laurie Morse, www.5elementcreativehealing.com


Joanna´s clear guidance...allowed me to take my clients through a powerful and life-changing healing process in an online format, something I had never thought possible!

Joanna Lindenbaum is one of the most authentic and inspirational teachers I have ever worked with. Attending the Curriculum Lab helped me adapt a 5-day retreat into an online course. Joanna´s clear guidance on how to be fully inclusive with participants with differing levels of experience, and her artful advice on how to pre-empt fear and resistance, allowed me to take my clients through a powerful and life-changing healing process in an online format, something I had never thought possible! I would recommend this course to anyone who is serious about creating deep transformational experiences for their students and clients.

—Diana Beaulieu, www.sacredwomancoaching.com


Through the Shadow and Archetype work Joanna taught me, my groups and reputation have grown!

I’ve been able to add shadow and archetype work to my coaching practice and my women’s groups. It’s been a powerful addition! I’m able to effectively and powerfully lead other women to identifying their shadows, working through the cause, and “free healing” through different release exercises.

Seeing the other women openly weeping caused something inside me to break and become free. I saw the power of being vulnerable, raw and real with clients and women I serve. They love coming to my monthly Goddess circle. They know they’ll be learning something new each month. They’re learning more about themselves.

Why does it matter?

Any woman who is sincere about helping other women create transformation needs to be in the workshop. No matter your background, you’ll learn lots of new techniques and tools to serve your community. You learn how to create powerful transformative events and healing sessions, hold space for them, and how to lead women on a journey back to their innermost, authentic selves.

—Bryce Goebel, Usui and Holy Fire Karuna Reiki® Master Teacher, www.areikiplace.com


I had the opportunity to implement her amazing training at my own 4-day retreat. I felt more confident, less drained and the retreat seamlessly flowed together.

A few months ago, I participated in Joanna’s 4-day Ritual and Facilitation Training Workshop. I had the opportunity to implement her amazing training soon after at my own 4-day retreat. I felt more confident, less drained and the retreat seamlessly flowed together. Joanna’s training was a perfect balance of practical and experiential allowing me to digest the material intellectually, emotionally and spiritually. Joanna’s unique gifts helped me to take facilitation from the mundane step-by-step process to the life changing level. I personally am not the same person as I was before training with Joanna. I can’t wait for more!

—Wendy Swanson, Owner of Be Yoga & Wellness and Starpoint Acupuncture, www.beyogaandwellness.com ; starpointacupuncture.com


This year I went from running one full 9 month group program to leading two and bringing in another coach. Part of this is because I so many of my clients wanted to continue working with me because of what they receive.

I have been doing ritual work and facilitating groups for the past four years and find it to be one of my gifts. I took the course because I knew that I wanted to deepen into this work with my clients and I couldn’t think of anyone more powerful and skilled to learn from than Joanna Lindenbaum. Her ability to create sacred space with community, craft transformational rituals and lead women intuitively by has deeply impacted the way that I create retreats. Joanna is a master facilitator and mentor. I have learned how to read the room, handle emotions that come up and how to create more transformational content. I’ve also learned how to honor my own sacred rhythms and honor those of my clients. I feel more confident in the programs I lead and know that the value I deliver has increased. This year I went from running one full 9 month group program to leading two and bringing in another coach. Part of this is because I so many of my clients wanted to continue working with me because of what they receive. My work is deeper and richer because of what I’ve learned as a facilitator from Joanna.

—Regena Garrepy, Red Hot Visionistas, www.regenagarrepy.com


The training has had a significant impact on both my personal life and my business ...[It] provided me with tools, techniques and an approach to creating ritual that I have incorporated into my own Women’s Circles.

I recently attended Joanna’s Ritual Training Retreat, and am delighted to offer a testimonial to the sacred and transformational container that Joanna created. Before attending the retreat, I only knew Joanna through her tele-classes. I was immediately drawn to her authenticity, wisdom and deep presence, combined with her clarity and brilliance as a business coach. When the opportunity to attend the retreat was offered, I immediately said “Yes!”.

Leading up to, and during the four days of the retreat, Joanna skillfully created the tone and the container for our time together. She is both a masterful facilitator of ritual and workshop leader. Those skills, combined with her authentic and intentional personal sharing, created a safe container and the opportunity for deep healing, open sharing and personal risk taking.

The retreat has had a significant impact on both my personal life and my business. It came at a personally significant time in my life and has been an impetus for me to reconsider the direction of my business. It also provided me with tools, techniques and an approach to creating ritual that I have incorporated into my own Women’s Circles.

I appreciate Joanna, her gifts and her uncommon wisdom very deeply. She is, in my opinion, “the real deal.” I would encourage anyone to participate in Joanna’s offerings and attend her events.

—Catherine Ewing, LCSW, MDiv Sacred Heart Alchemy


Joanna...  gave me amazing tools to now have these parts be some of the greatest, most supportive pieces of my offerings.

Being a participant in Joanna Lindenbaum’s Curriculum Lab was a game changer for me. I have been leading deep soul-inquiry workshops, retreats, and working one-on-one with clients for almost 20 years, with a focus on women leading themselves into the manifestation of their most vibrant, inspired lives as awakened leaders on earth. My offerings include yoga, meditation, mindfulness, writing, transformational breath work and rich conversation. Before the Curriculum Lab, I would often feel like I could not get to all that I had planned. I felt as if, at times, my ‘finishes’ could be stronger. I felt like I lacked just enough structure to let the Divine flow naturally into the space, and I felt at a loss often about what the next step for my clients were that would serve them in the very deepest and highest way. Joanna helped me to name all of these things and gave me amazing tools to now have these parts be some of the greatest, most supportive pieces of my offerings.

Joanna is bold and honest and incredibly loving and nurturing along the way. She wants the very best for each and every one of her clients, and she is committed to her work serving the healing of the planet in a way that I have found to be rare. Her fierceness as a caring facilitator who knows she knows her purpose is palpable, and I greatly admire and appreciate that. I highly recommend the Curriculum Lab if you are looking to deepen, transform and rise 100% fully in your work, and raise the bar in sharing your gifts with the world.

—Brooks Haislip, Wake Up. Slow Down. Connect., www.brookshaislip.com


Unlike other programs and courses I had taken previously, Joanna's method allowed for total creative freedom within a structure that helped me reach my end goal of creating something I was passionate to share.

I was thrilled to have been able to partake in the Curriculum Lab. It was exactly what I needed. Unlike other programs and courses I had taken previously, Joanna’s method allowed for total creative freedom within a structure that helped me reach my end goal of creating something I was passionate to share. I absolutely love the way she approaches things, and look forward to working with her again in the future.

The community itself was  I N C R E D I B L E ! I really don’t say that lightly. It was absolutely amazing! The amount of support we all had from each other was worth the price of admission alone. Such an amazing group of people eager to grow, share, support and soar together!

I LOVED LOVED LOVED it, from start to finish. It absolutely blew me away and definitely left me wanting more of Joanna and the incredible communities she creates.

—Lindsay Davis , Health & Clarity Coach, onewholesoul.com


Joanna has created a sacred train-the-trainer course for women ready to step into their leadership. It had been a year of my co-facilitating women’s circles and I was ready for a teacher to guide me through the next level.

Joanna, a shaman spirit, one whom I can trust, and be/feel held by, came into my life in divine timing. She skillfully and symbiotically facilitates whilst integrating “the behind the scenes” of a facilitator. Joanna is a role model of love and humility, and takes us deep in real bare bones work without the glitz BS. I am grateful.

—Nicole Libschik, Holistic Hands, www.holistichandsnyc.com


My business is shifting due to this experience as I continue to digest the powerful teachings and integrate them into my own work. I am owning my Queen and am standing in my power.

For some time, I had been feeling that my work was meant to go deeper – to be more of a spiritual experience.  The Goddesses were calling me to work more intimately with their energies and to bring that work to my clients, but I wasn’t really sure of the “how”.  Ritual has always intrigued me and been very powerful experiences for me, but I didn’t really understand how I could incorporate ritual into my work with clients.

Joanna’s Wise Woman Ritual & Facilitator Training Retreat was an answer to my prayers.  I just knew that I was meant to be part of that program.  It called to me at a deep level that I am not even sure I am able to articulate, and the experience of this program is beyond words for me.  I was in a room with 25 women (only knowing 2 of them personally) and within that first day, I felt at home.  Joanna has the ability to create that safe and welcoming space right out of the gate.  I witnessed opening and sharing that I had never experienced before.  Tears flowed, laughter ensued, and loving connection was felt by all in attendance.

My business is shifting due to this experience as I continue to digest the powerful teachings and integrate them into my own work.  I am owning my Queen and am standing in my power as the Goddess of Laughter & Possibilities in my work and in my life.  If you are considering this program, if it calls to you in any way, then your Inner Goddess is speaking to you.  Listen to her.  Ask Joanna any questions you may have, as she will be happy to answer them!  You won’t be sorry.  Thank you Joanna, for such a deep spiritually transformative experience.

—Elaine C. Torrance-Gingrich, Goddess of Laughter & Possibilities, Goddess Mentor, www.avalonianmoon.com


In less than six months, I have stepped into my priestess self, facilitated circles, and am continuing to push the boundaries of what is possible.

I came to Joanna because I was looking for a successful woman role model, someone who could mentor me in the hard skills of being an entrepreneur, but also share techniques for how to lead from a place of feminine intuition. Joanna has far surpassed my expectations in terms of who she is and what she could teach me. Since working with Joanna and her team, I have fully owned becoming a business owner, led one of my biggest offerings (a women’s weekend retreat), and have grown in unimaginable ways. In less than six months, I have stepped into my priestess self, facilitated circles, and am continuing to push the boundaries of what is possible. I have been challenged to find my voice, speak my truth, and live in my power. And, my reward has been truly living a vision that I have been harnessing for more than 2 years. I also know that abundance exists when working with Joanna and look forward to growing my community and bringing in more income with her guidance.

—Leora Ward, www.healinginservice.com


If you are on the fence about working with Joanna, I am here to tell you that it is WELL worth the investment. The ROI you will receive cannot be measured in only dollar amounts.

I met Joanna through a series of what I can only call Divinely inspired events. It started out as me interviewing her to hear more of her story and ending with me knowing I HAD to work with her. My business was less than a year old and, while I had some clients, I really had no focus or direction in my work.

The first program I did with her, Your Sacred Business, gave me the structure and foundation that was missing in my business. When I moved on to work with her in the Soulful Leadership Intensive, we still worked on structure, but it was the inner transformation that really impacted me. I uncovered limiting beliefs and fears that I didn’t even know I had that were holding me back. In addition, Joanna and her team helped me take some risks I would not have considered previously.

What I love most about Joanna is the absolute spot-on way she can intuitively deduce what is needed, speak truth right into a situation and do it with more grace and kindness than I have ever seen done by a coach before.

If you are on the fence about working with Joanna, I am here to tell you that it is WELL worth the investment. The ROI you will receive cannot be measured in only dollar amounts. You will walk away feeling confident and more sure of yourself and ready to take on the world.

—Makeda Pennycooke, makedapennycooke.com


In less than a year under Joanna's guidance, I've made this transition. I'm working with incredible clients who inspire me greatly. I just had my first $50K launch inviting women into the visionary work I was deeply called to make happen eight months ago. I've surpassed the gross income I achieved last year just halfway through this year and because of the business model I now have in place I'm confident that this will be my company's first six-figure year.

I knew that there was tremendous potential for growth but I was really exhausted and overwhelmed by it all. I had been trying to build on my own for too long. I knew that I really needed support and guidance from someone who was an extremely successful business woman and also cared about my happiness and desire to keep my time with my family a priority.

At Joanna’s retreat last fall I had a vision of the work I was truly meant to be putting out into the world. It was terrifying and felt like a departure from the focus of my business. But the calling was so intense that I made the commitment to move forward with it. In less than a year under Joanna’s guidance, I’ve made this transition. I’m working with incredible clients who inspire me greatly. I just had my first $50K launch inviting women into the visionary work I was deeply called to make happen eight months ago. I’ve surpassed the gross income I achieved last year just halfway through this year and because of the business model I now have in place I’m confident that this will be my company’s first six-figure year. I remember that when I first decided to work with Joanna she told me I was sitting on a “goldmine.” I’m so grateful I believed her and took the leap to invest in working with her. I must say that beyond the revenue I’m bringing in through my company, the deeper experience has been about uncovering the gold within me and daring to bring my true mission out into the world. It’s amazing what clarity, support, and the accountability of a master coach can help you achieve.

Joanna is an incredible mix of sage, guide, and business strategist. She knows how to call you out on your fears and resistance without belittling you. She helps you re-frame the way you think about yourself and your business and then helps you take smart, strategic action that catapults you forward. If you are spiritual, your time with your family and friends matters to you, AND you’re ambitious and desire to grow a highly profitable business without losing your sanity, I highly recommend Joanna as your coach.

I love Joanna’s ability to at once help me strategize my next business move and work through the subconscious beliefs that have held me back from my growth as a woman and entrepreneur. I also love the mix of intuition, ritual, and strategy Joanna brings to the table. Her group training calls and retreats are always filled with powerful information and transformative experiences that move me forward on both personal and professional levels.

—Laura Thompson Brady, www.thenourishedhome.com


In the last nine months since working with Joanna, I have doubled my business and am on the way to at least triple it in 2015.

When I first started working with Joanna, I had a handful of clients, was working really hard and barely making ends meet. In the last nine months since working with Joanna, I have doubled my business and am on the way to at least triple it in 2015.

One of the biggest inner pieces I’ve accomplished since our time together has been to deepen my sense of confidence and develop a fierce trust in myself, especially around the enrollment conversation. It feels amazing to be able to get on an enrollment call and feel super solid in connecting with my prospect in a very real and deep way, and to truly come from a place of service during that conversation.

Joanna is extremely intuitive and is a deeply passionate master coach. It feels so good to have her support and guidance along my entrepreneurial path…I feel strongly that I wouldn’t be where I am today and wouldn’t be headed in the direction of my deepest desires had it not been for taking the leap and investing in her services.

—Ashley Burnett, Women's Leadership & Empowerment Coach, strongbodylove.com


Joanna’s workshop helped me finesse, smooth the edges and create deeper connectivity between clients and the theme…and my clients keep on coming back for more!

Joanna’s workshop helped me finesse, smooth the edges and create deeper connectivity between clients and the theme. I used what I learned to help develop a stronger container and increase the flow of my own program. I connected all the reasons people would be in the room to create a strong bond between them and their energy. I wove what I taught in such a way that the workshop not only flowed, it connected like a circle. One area rolled easily into the next from beginning to end. The “dots” connected. What took it up another notch for me? The ease of using what I learned. My workshop wrote itself. My fun soared. What an incredibly invaluable bonus. Powerful, amazing and EASY to use and remember!!

Since Joanna’s training I’ve developed another workshop. I didn’t have my notes accessible from Joanna when I began writing. Yet, the powerful and easy improvements I learned from Joanna came to me naturally. Each step had a purpose which was easy to see, understand and develop within my own facilitation creation. When I double-checked my notes later, I discovered I hit each point. My new facilitation creation flowed with the same tight circle container and powerful weaving of the theme. Even my call to action flowed where it had been more awkward, less natural, before Joanna’s workshop.

The new ease I experienced in creating delivered something else unexpected. Time. Since the amount of time to create and write workshops shortened significantly, I realized more time to devote to other components in my day.

Joanna delivers powerful information and guides you in a nurturing way with loving detachment. She asks tough questions making you think, feel uncomfortable sometimes and ultimately providing you a choice for your growth affecting all aspects of your life. I know Joanna cares about my understanding of the material and my success. I can feel and hear the depth she cares and the investment she brings to my success. Her creative, consistent and authentic delivery bring an ease and fun to pushing the edge of your comfort and taking yourself and your business to the next level.

—Marni Setless, www.lovinglylotus.com


With the facilitation and curriculum building skills I’ve learned, my clients have come back to me over and over again, they’ve referred their friends, and new women at my live events are eager to connect and take the next steps to further deepen our work together.

I have had the beautiful blessing to work with Joanna for over 4 years now. I continue to work with her for many reasons and one of them is the unique and powerful way she facilitates her work. She creates a container that is safe, sacred, and where I feel like I can fully express myself (no matter what I am feeling). I feel, without a doubt in my mind, that the space Joanna holds as a facilitator is what supports my openings and breakthroughs each time I connect with her. I also appreciate that as a facilitator myself I have learned so much from her over the past 4 years and have seen the powerful and deep transformations for the women I get to serve as well (it’s the ripple effect). With the facilitation and curriculum building skills I’ve learned, my clients have come back to me over and over again, they’ve referred their friends, and new women at my live events are eager to connect and take the next steps to further deepen our work together. I appreciate Joanna so much too in that as a leader and facilitator one of the other qualities that makes her teaching so unique is her willingness to be human, to be real, to be vulnerable, and to collaborate (instead of claiming to be a guru with power over) – that is something that I do not see often in the coaching world and that Joanna embodies on every level.

—Melanie Elkin, Yogalicious, www.MelanieElkin.com


The tools presented at the retreat are now at the center of what I am offering to my clients, it’s the thread that weaves it all together. I can’t imagine what my professional tarot practice would look like now if I hadn’t taken the training.

—Lauren Beurskens, Wise Woman Birth Services


Joanna is an incredibly intuitive and powerful facilitator. She has an amazing way of welcoming everyone in a group into the circle and holding a safe space.

 

I have learned from her many personal practices for how to set up an experience for groups, and how to lead the group to invite more connection, sharing, collaboration, and community. With these tools and facilitation practices I now feel more peaceful and grounded when I am leading a group, and feel much more confident in what I am providing in my group programs which shows in the growing group size and enrollments.

—Frances Darnell, Dynamic Woman Pilates, www.DynamicCoreWellness.com


Joanna has a way about her teachings for facilitating your powerful work in the world…through this my business has already increased 3 fold.

Joanna has a way about her teachings for facilitating your powerful work in the world…they envelop your heart, mind, and soul…and not only do you feel the Wisdom she emanates, you also feel your own Wisdom rising up to meet her on the path, as if her Light brightens your own path and destiny to serve your Divine Right clients. She is a Gift from The Goddess and I treasure her as a teacher and a mentor as I navigate my own Sacred work.

—Kaeleya Rayne, Soul Conscious Business, www.kaeleyarayne.com


The growth I experienced inwardly and outwardly during the six months of the program has influenced all other aspects of my life.

When I first contacted Joanna, I had a skeletal concept for a children’s book I had been working on and off of for about 20 yrs. I hid from it and I hid it from the world.

Through the coaching process, Joanna helped me to identify the behaviors that kept me from working on my soul centered project and showed me how fear of being seen was a huge obstacle. She helped me organize my tasks and my thoughts and helped me to expand the depth of my book. As a result of her coaching, I went on my first business trip to do research for my book. This led to me being more connected to my project and helped me to be proud of my work. Six months later, I have completed my first draft and fully own my project!

The growth I experienced inwardly and outwardly during the six months of the program has influenced all other aspects of my life. Being seen is a BIG thing and when you overcome that fear, your experiences in life become more abundant.

—Lisa Rice, Author, Jewels of the Sea


So confident had I become in my worth and the value of my work that I increased my rates by more than 250% and got 6 existing and 4 new clients into my new signature program to start. I have so far earned more in 2 months than I would have in 12 months in my day job and truly - I've only just begun!

Before I started the Soulful Leader Intensive (SLI) program, I could see neither my business nor myself clearly. I was in that yucky mucky feeling-place where I needed to have a crucial inner-shift happen in order that my experiences on the outer could evolve and change, but didn’t quite know how to make it come about. I was struggling to grow my community and positively loathed marketing and reaching-out – even within the close circle of immensely loyal clients that had been with me over the past 13 years. In retrospect, however, I can see how my determination to grow, as Joanna would say – no matter what – caused me to unwittingly put my business on autopilot in the way that suited it best at that time. Doing so enabled me to free up the time and space necessary for me to connect deeply with my big, capable Self and the true value of my time and work.

A huge part of my early SLI process involved me facing one of my biggest fears – that of becoming visible – to a certain extent to myself. And even scarier than that was the prospect of showing up as my real Self with my bundle of sacred gifts to the world! Honestly, having done and continuing to do this has freed me from so many of my fears around not being good enough or getting rejected. What is so remarkable is that being in SLI with Joanna and my Accountability Coach has held, seen and supported me, the REAL gifted, earnest ME through it all. SLI has actually enabled my process to effortlessly and organically unfold in everyday ways. For example, in the 10 months I have been in SLI, I have successfully secured a role as a Guest Writer for a website devoted to raising the planetary consciousness, health and well-being, spiritual self-care, etc. Now, note that I never really imagined that I could write or that there would be people who would enjoy and benefit immensely from reading about my thoughts and ideas even if I could. The website is called Wake Up World and currently has 2.2M likes on Facebook. One year ago, I simply couldn’t have anticipated that this opportunity would come along or how amazingly well it would support me in achieving both my inner and outer goals, i.e. releasing my fears around visibility and also my desired business growth.

From this perspective, my calls with my Accountability Coach were SO powerful. Her gentle but firm coaching really pushed me, in the most loving of ways, to show up to myself, my reason for being in SLI and to really own the immense value of my gifts. These calls held me accountable for the mere fact that there simply wasn’t anywhere to hide!

I was a bit unsure about stepping into SLI at the beginning, but after talking with Joanna, I realized that in large part I had been sensing that by doing so, I would be leaving a lot of the old patterns, beliefs and limits behind. The wide open space of freedom, abundance and limitless possibilities that Joanna was inviting me into seemed too overwhelming to even look at, far less step into! But she so expertly pointed out my resistances and fears that I had no choice but to look honestly at myself my REAL Self – and the precise reason I was there wanting…longing for change…on the doorstep of SLI.

One of my concerns that I raised to her was about the live retreat component of the program as it would be in Charlotte, NC, and I live right across the Atlantic, in Wales, in the UK. And it was something in the way she said to me that if I could be there I would gain so much that was the clincher. Not only did I KNOW in that conversation that I needed to step into SLI and step into it fully, but I would also need to plan my trip to the US. And with a husband that works and a daughter in school, that was no easy feat. But it just HAD to happen, so I worked all the details out. I KNEW I had to be there. And you know what? Going to Joanna’s live retreat in Charlotte literally changed my life.

I got to meet my lovely Accountability Coach who I’d been having coaching calls with for the past 7 months in person, as well as another Soulful Coaching Coach and to spend time connecting and getting to know all of the other hugely gifted women in SLI, which was so amazing. But it was the depth of the work Joanna led us into that spoke directly to my inner knowing about who I really am. It became so clear to me at the retreat that in order to fully become myself, not only would I have to stop shying away and playing small – but that I needed to make a sacred promise to myself that I would stop from that moment and never look back. I could no longer deny my REAL Self to myself. I needed to acknowledge and allow myself to be the powerful healer, facilitator and spiritual midwife that I AM. And in the moment I made that sacred promise, my life changed.

I got back to the UK shortly after and within a week had handed in my resignation letter at my part-time day job – a letter that actually only needed to get printed off because I had written it 18 months before. So confident had I become in my worth and the value of my work that I increased my rates by more than 250% – and they are still very competitive to similar programs in the field and got 6 existing and 4 new clients into my new signature program to start. I have so far earned more in 2 months than I would have in 12 months in my day job and truly – I’ve only just begun!

—Caroline Diana Bobart, www.carolinediana.com


Within a year of starting, I doubled my income and have more clients than ever before.

Joanna and her coaching team have become a non-negotiable for me and my business. It doesn’t and wouldn’t make sense for me to continue stepping into leadership without them by my side. Joanna’s loving support, keen intuition, and strategic guidance has completely transformed me as a business owner. Within a year of starting, I doubled my income and have more clients than ever before. In addition, I have upleveled my facilitation skills, which has brought new confidence, joy, and depth to my work. 

Working with Joanna and her team is not only recommended, but something that every feminist, woman entrepreneur deserves!

—Leora Ward, Healing in Service, www.healinginservice.com


I had my most successful financial year to date and my first successful product launch.

My life and business were actually going really smoothly when I reached out to Joanna. Nothing was wrong, but I knew that more could be right. I didn’t want to just coast and not fully utilize my gifts and talents. I really believe I have a mission to create the greatest healing in the greatest number of people possible through my time coaching and training work. I hired Joanna to help me break through my skepticism about scalable activities and really bring my life and business to the next level.

Since then, soooo much has happened… It would be impossible to fit all of the accomplishments here. But in short, I’m a different person than I was before. Personally, I’ve taken my self-love and self-respect to the next level that it needed to go to fill the space I’m in now. I feel more freedom to trust my gut and do what’s right for me and turn down great opportunities that aren’t the right fit. I’ve learned that I shouldn’t be accepting things into my life that “aren’t bad” but instead should focus on welcoming in only the best. Professionally, I had my most successful financial year to date and my first successful product launch. Increasing revenue is not a primary driver of my business development, but it was nice to see this financial abundance as a blessing to me as a result of adding more value to the world.

Joanna is excellent at REALLY listening to you and giving you the freedom to pursue your goals in your way. She has a lot of knowledge but is not trying to fit you into a cookie-cutter mold. I appreciated that having Joanna as a coach allowed me to have a heightened awareness of what I was doing and not doing. This increased focus made sure that I wasn’t coasting. However, Joanna didn’t push me to the point where I felt overwhelmed. She also had a wealth of knowledge regarding practical marketing tactics that allowed her to not only keep me accountable, but also be a guide and sounding board to me. I appreciated that in between calls, I could e-mail her with questions and materials for her review, and she would get back to me with her thoughts and advice.

—Elizabeth Grace Saunders, Real Life E Time Coaching & Training, www.ScheduleMakeover.com


Joanna is like the Janis Joplin of business coaching: She combines raw, down-to-earth business-building tactics, with a passionate, soulful vibe that gets you at the core. Let her take a little piece of your heart, and she'll give it back to you tenfold.

When I began working with Joanna, I had an inkling of a business idea buried under loads of passion and an impatient desire for change in my life. I knew I wanted to be an artist and I knew I wanted to help people, but wasn’t sure how it would all fit together.

What I appreciate most about Joanna is how she heard me and held me in the bigger vision I had, even when I forgot it myself. She wasn’t unrealistic in her expectations (i.e. telling me the change would happen overnight) and she also didn’t diminish my dreams (i.e. telling me it wasn’t possible). She patiently and carefully guided me every step of the way through the basics of building and marketing a business, as well as through untangling the deeper inner battles that held me back.

I’m now proud to say that the subtle shifts have added up to big change: I maintain a successful and growing weekly blog called Creative Fridays and a thriving coaching business in which I get to help other people pursue their creative passions. I make dance videos and perform regularly, and teach dance and creativity workshops all over the NYC area and beyond.

In addition to all of that, I’m so grateful to have found my place in a supportive and caring community of women, from whom I’ve learned so much and forged deep friendships and connections. It has broken the myth of “I have to do it all alone” and given me a real life example of how much more effective growth is when it happens together.

A few years ago, I don’t think I would have believed the reality that I’m living today. I’m so grateful to Joanna and the Soulful Coaching Team for providing such an amazing container for transformation to happen. Joanna is like the Janis Joplin of business coaching: She combines raw, down-to-earth business-building tactics, with a passionate, soulful vibe that gets you at the core. Let her take a little piece of your heart, and she’ll give it back to you tenfold.

—Jess Grippo, Creative Life Coach & Dancer, www.jessgrippo.com


This year I am set to quadruple my earnings from the year prior. AND, the best part is that I set the schedule. I make the decisions.

I am a parenting educator and coach. I decided to attend Joanna’s workshop, Be Seen, because I felt that she was right on…Being Seen was what was missing from my business…I was flying under the radar. After spending the day at her workshop, I realized that I was treating my business as a hobby. So I signed up for the Your Sacred Business Program with Joanna. It changed me for the better. Truly. I was able to work on both the inner and the outer aspects of my business, and my life. I began to own my value. I began to see the difference my work could make in the world. I stepped into the Soulful Leader Intensive and have grown my business like crazy. This year I am set to quadruple my earnings from the year prior. AND, the best part is that I set the schedule. I make the decisions. I have learned so much about myself and that I CAN create the life I want, serve others and make space for myself and my family. I need a business coach to help me continue my forward trajectory. And I have found everything I need in Joanna, my Accountability Coach, and their amazing program.

—Wendy Petricoff, Owner, Charlotte Parenting Solutions, www.charlotteparentingsolutions.com


I have so much gratitude and appreciation for the way Joanna supported me in optimizing the power of my program, and I feel so confident and excited to invite more and more women into my new program.

In my work with women, I am always looking for ways to up my game and further develop my ability to support women in creating and experiencing true health transformation, because I know what having those results means for a woman and her life.  Joanna is a master at supporting women in truly transforming – it’s not about surface or “fluff” with her – so I really wanted to learn from her as a way to support me in developing a truly transformational program that I knew would make a big difference in women’s lives.

I knew the program I had created was powerful, and I know from what I learned, as well as the personalized feedback I received from Joanna through the Curriculum Lab, that the advice and tweaks she suggested made it even more so.

Joanna is the real deal.  She truly cares about women seeking to do their heart-based work in the world, and her commitment to supporting women in making sure that work is the best version it can be so it can do the most good for the people it’s meant for is very clear.  I have so much gratitude and appreciation for the way Joanna supported me in optimizing the power of my program, and I feel so confident and excited to invite more and more women into my new program – Thank you Joanna!!

—Kendall Ritz, Hot, Happy, Healthy Kick-Start Program, kendallritzmd.com


My business has flourished and I have realized a 12-year vision because of my work with Joanna.

Joanna is absolutely extraordinary! Her coaching reflects her unusual ability to connect to people’s deepest needs and fears in a way that is safe and pushes them to move forward with action that will support their life’s goals. She is able to see beyond the surface of words and help clients to uncover and excavate deeply held beliefs that hold them back and then to make moves that will transform their lives. My business has flourished and I have realized a 12-year vision because of my work with Joanna. She worked with me on an inner level to address the emotional and mental blocks to my moving forward, and on a practical outer level so that I could develop an action plan that would help me realize my dreams and fullest potential. I recommend Joanna wholeheartedly to anyone who feels stuck or unsatisfied, or who is struggling to move forward with a meaningful life goal. She will see your spirit and help you align your action to who you really are. That is one huge gift that has no price tag!

—Amy Jo Goddard, www.amyjogoddard.com


I've been able to start working through my fears, I'm managing my time better, I'm living from an energy of abundance instead of scarcity, and I'm embracing my strengths and value to the world.

The Your Sacred Business program was definitely a life-changer. My business was barely an idea when the program began; I wanted to expand my freelancing but still saw it as a thing on the side. Now I see my business as a real business and not just a side project: teaching others how to develop an authentic digital marketing strategy and brand. From there, I launched my website, got two clients, and am on track with a marketing strategy.

But I had no idea when I signed up for the program how much inner work I would do. Thanks to the help and support from Joanna and her supporting coaches, I’ve been able to start working through my fears, I’m managing my time better, I’m living from an energy of abundance instead of scarcity, and I’m embracing my strengths and value to the world. Even though it’s been hard work, it’s been incredibly rewarding and my favorite thing about the program.

Before the program, I was not only in a rut, I was downright miserable, and I’m so grateful to Joanna, her supporting coaches, and the wonderful women I’ve met in this community for helping me break out of that. I have completely shifted my thinking and love the woman I’m becoming now that I’ve reconnected with my true self.

I can’t wait to keep working with the Soulful Coaching team! I’m so happy I took the leap and signed up for the program.

—Sally Mercedes, www.sallymercedes.com


I have enrolled 4 people since learning about the Enrollment Conversations in Joanna’s workshop. It WORKS! I am also stepping up into higher rates and people are saying YES. I enrolled 4 people in 2 days.

I cannot BELIEVE it. I have enrolled 4 people since learning about the Enrollment Conversations in Joanna’s workshop. It WORKS! I am also stepping up into higher rates and people are saying YES. I enrolled 4 people in 2 days. I cannot believe it!! I can really SEE that I am going to be making good money and that my husband is going to have to quit the job he hates so that I can have more time in my schedule to do more exciting work… and get paid for it. You have no idea how EXCITED I am! OMG!

—Antonina Whaples, Shamanic Alchemical Healings, AlchemaBotana.Tumblr.com and PiedmontHerbSchool.com www.facebook.com/treeoflifewellnesscenterws


As is always the case with all of Joanna's offerings, the 3-hour Facilitation Training was 'off the charts.'

Joanna delivered an abundance of the clearest, most organized and helpful information. I was truly blown away by the depth and breadth of material! I was able to start utilizing this information immediately, as it opened up and changed my thinking about leading groups. Thank you Joanna for always delivering the highest quality and useful information, all with your incredible generosity of spirit and respect for everyone’s unique brilliance.

—Carla Savetsky, naturalhealingforwomen.com


I've gone from not having the first clue about marketing to giving other people advice.

I can’t say enough amazing things about Joanna and the Soulful Coaching Team. They came into my life during a huge life transition – I was moving to a new, much smaller town to be with my fiancé and about to re-start my business from scratch. I was really nervous about where to begin. I didn’t know anyone. And even though I had already technically been in business on my own for the past year, I knew this was going to be a different experience and require a whole different type of work, and Carrie Jose, MSPT, DPT, cert. MDT Owner of CJ Physical Therapy and Wellness, LLC in Portsmouth, NH www.cjphysicaltherapy.com I was going to need some hand-holding, guidance and wisdom.

That is EXACTLY what I got from Joanna, and then some! Joanna has the ability to know exactly what you need, when you need it, often before you do. She holds your hand and supports you through the hairy parts and difficult ups and downs of building and growing your business, but at the same time doesn’t “baby” you. She challenges you when you need it while always giving you wise, caring perspective. She has the ability to give you “tough-love”, yet in the most gentle, supportive way possible. She gives you the time and space that you need to learn and figure things out on your own, but is always right there to guide you and hold you accountable when you start to get in your own way. I’ve had the opportunity to work with two of her Accountability Coaches and it is obvious to me that they trust and respect the wisdom of Joanna, have been trained by Joanna, and that they all work as a cohesive team. I’ve probably done more individual work with the Accountability Coaches, but it always amazes me that when I get a chance to speak one-on-one with Joanna on group calls, that she knows every single thing that is going on with me, as if I’ve been speaking directly to her the whole time. I believe this is a true testament to the organization, flow and magic of her programs and systems, and to the coaches she chooses to be a part of her team.

I honestly don’t know where I would be without the support of Soulful Coaching. I’ve gone from not having the first clue about marketing to giving other people advice. I am not afraid to reach out and follow up with someone 2 or 3 times, and no longer make up stories in my head as to why I should or shouldn’t. I know what my brilliance is and I feel confident about sharing it. I have the tools, and understand what steps are needed, to promote myself and get my message out there to attract my ideal client. I’ve grown so much in the past year, both individually and as a business, and feel like I have the knowledge, confidence and patience to accomplish any task I want. I know how to break things down into sensible pieces and get things done in a way that feels comfortable and not chaotic. I am a physical therapist by training, but thanks to Joanna and her team, I’ve learned to not restrict myself, or my business, to labels, and know that what I offer my clients is so much more than a title. What my clients get when they work with me is something unique and extraordinary, and it is amazing to me to be able to say that with confidence, really feel it inside, and better yet – know how to market that message effectively and in a way that feels good!

Thank you Joanna and my Accountability Coaches for teaching me how to grow a business with confidence, have faith, and love every minute of it!

—Carrie Jose, MSPT, DPT, cert. MDT; Owner of CJ Physical Therapy and Wellness, LLC in Portsmouth, NH; www.cjphysicaltherapy.com


I am so grateful for women like Joanna, who have the courage to do business the feminine way.

Joanna is a masterful teacher. She has a way of connecting so deeply with her students, on an emotional, spiritual and very practical level. I am drawn to her teaching and coaching for exactly this reason. She, to me, represents true feminine leadership. She is a woman who is not afraid to be vulnerable, intimate and honest about her own challenges and how she has moved through them. This helps her students and clients be honest about their own challenges, and therefore more easily move through them.

Before I attended Joanna’s ‘Authentic Enrollment Conversations’ workshop, I was struggling with what these might look like for me in my business. How do I invite women into these conversations, and once we are there, what is my most authentic way to enroll them into my offerings? Joanna shed so might light and insight onto these questions. She took us through a step-by-step process, which is brilliant! It felt so feminine and beautiful. She showed me that an enrollment conversation can be transformational, in itself. This made me excited to have more of these conversations, and engage in a deeper way with my prospective clients. I feel that this has opened the door for more women to experience my work and how I can serve them, which ultimately benefits all of us.

I am so grateful for women like Joanna, who have the courage to do business the feminine way. It is refreshing and inspiring! Thank you Joanna from the bottom of my heart.

—Tabby Biddle, Women's Leadership Coach, Writer and Activist, www.tabbybiddle.com


Just in the last quarter of up-leveling my business with Joanna's coaching, I made a quantum leap in the amount of ideal clients I'm serving, and in my income. It's an extraordinary feeling to serve so many more families in need, and see the material benefits from the investment I made by working with her.

When I began working with Joanna, I had just quit my job of 13 years, with a vision to reinvent my life to create better family/work balance, and do more meaningful work. I had a vague vision of a service I wanted to provide for new parents, but had neither the confidence nor the skills to take that vision, clarify it, and put it out into the world.

Two years later, I have a thriving business that helps new parents solve their most urgent, painful problems, and I am living the life that I had always dreamed was possible. Most importantly, I have the confidence to believe in the value of my work, and the skills to grow my business.

Joanna is extremely gifted at hearing your obstacles, giving direct feedback about how to overcome them, and gently pushing you to do what you already know you want for yourself and your business. In my ongoing work with her, I have learned that I can overcome my fears, do meaningful work that serves who I am meant to serve, and earn ample income to support my family. Just in the last quarter of up-leveling my business with Joanna’s coaching, I made a quantum leap in the amount of ideal clients I’m serving, and in my income. It’s an extraordinary feeling to serve so many more families in need, and see the material benefits from the investment I made by working with her. Thank you, Joanna!

—Natalie Nevares, www.MommyWise.com


I am learning how to move beyond simply taking action—how to live fully in my heart and body...

Joanna provides warmth, encouragement, structure, and support to help me move toward what I want in life. Whether I’m expanding my business, connecting my writing and creative work to other areas of my life, dealing with a relationship, or healing emotional wounds, Joanna is incredibly helpful. Gentle but truth-filled, empowering and questioning, she helps me see the larger landscape in which my visions live. I am learning how to move beyond simply taking action—how to live fully in my heart and body, in a way that is aligned with the voice of my soul and the larger universe.

—Emmeline Chang, www.emmelinechang.com


I have a waiting list for new clients, and am in the process of hiring another massage therapist to work for me.

When I began working with Joanna, I had found my way to a field that I was passionate about – bodywork – but worked in spas in which my vision had no room. I was used to assuming my ideas were crazy and impractical. In my love life, I sought relationships that seemed to result in rejection or disappointment. I was used to scrambling, being either desperate for money or just making ends meet. In fact, I began working with Joanna while I was quite desperate for money. A friend told me that while working with Joanna her bank account doubled. I thought it was worth a try, and actually tricked myself into starting to work with her by “misreading” the monthly payment as though it were a total for the program. This clever move on my inner guide’s part was wisely pointed out by Joanna, a tiny and early example of the coaxing out she did of this part of me.

Working with Joanna is the single most important thing I have done in my adult life. Everything has changed. I began working for myself, offering bodywork to private clients. I began offering on-going programs to clients, and have now spent months, and even years, working with the people who create profound change and healing in their lives because of, not in spite of, their body. I have a waiting list for new clients and am in the process of hiring another massage therapist to work for me. After years of wanting a home for my work, I now am the director of a wellness space, with a community of other healing professionals housing their good work there as well. I teach workshops and classes that bring anatomy and self-massage to people who want to connect more meaningfully with their body as a guide and source of wisdom. As promised by my friend, in every year of working with Joanna, my bank account has grown in leaps and bounds. Quite quickly, I was making more money by running my own business than I ever did working for others. I fell in love with, and married a man with whom I feel very deeply connected. Over and over, I have conquered fears and surpassed limitations. Joanna has continually and alchemically altered my life by reconnecting me to my soul, the power of community, and the truth that these things can exist in peaceful relationship with financial abundance.

It’s not just myself I’ve seen transform. It’s been so many women. Intimately, in groups, I’ve watched as people change, and quickly. One can see it physically happen. Looking into their eyes is a different experience from the beginning of their work with Joanna and the group, to the end. Their bodies change, their stories change, and always in a direction of loving kindness, abundance, and self-worth and confidence, always away from fear and desperation. Someone will say, “I wish I had a website I loved,” and I know that shortly, that person will have exactly that. Someone will say, “I feel like an outsider, surrounded by people who can do it,” and then they are doing what they saw in other people. If you want to make changes in your life and can let that part of you lead the way long enough to say yes to one of Joanna’s offerings, you will make those changes happen.

What I loved about working with Joanna was having a loving, powerful, real role model. The space she holds for 20-30 other women to step into a similar light and become inspiring role models as well. Being supported by someone that always has faith in the part of me that knows. Watching her grow.

—Julia Taylor, www.juliataylormassage.com


Working with Joanna feels like I'm sorting through my life with a magic wand in my hand...

Through my work with Joanna, I have been able to focus, tune in to my heart and my soul and listen to it. Years of self work have taken months as Joanna guided me through intuiting the work my soul wants to do and applying myself to what needed to get done (both within and outside me) to make my dreams reality. Working with Joanna feels like I’m sorting through my life with a magic wand in my hand, blasting through blockages that stand in my way, and bustling with renewed energy and self confidence down my life path. Nothing seems impossible…and I hear my own voice so much more clearly. I have spent literally years in therapy trying to do work that I was able to do with Joanna’s immensely intuitive coaching skills in months. I recommend her enthusiastically and wholeheartedly to anyone who is willing to follow their hearts and listen to their soul. Joanna has helped me look at my blocks, my fears, and the things that hold me back, and start myself on a path to my own business doing the work that I love doing.

—Britt Bolnick, www.inarmscoaching.com


Not only has the number of regular massage clients increased by 156%, but I am also getting ready to launch my self-care program for women.

My mission and purpose are now clearly defined, and I am able to keep focused on making my dream a reality. Not only has the number of regular massage clients increased by 156%, but I am also getting ready to launch my self-care program for women. All of this is thanks to Joanna, my Accountability Coach, and the work I have done with them.

Before I started with the Your Sacred Business Program, I felt pulled in a lot of directions with the variety of streams of income I wanted to pursue through my massage business. This scattered thinking caused me to feel like I never had enough time to work in my business, on my business, be a Mom, a wife, all while keeping the essence of “me” in the mix. I was continually exhausted, irritable, and had “my crabby pants on” almost 24/7.

Since I joined the Your Sacred Business Program, I have become so much more focused and have not only discovered, but embraced my gifts, my brilliance, and my true purpose to serve. I have also been guided to befriend some of my biggest fears, and through that process have gained so much self-confidence and belief in myself.

Having the drive and passion to accomplish my vision was never the problem. The problem for me was the “how”. Your Sacred Business helped me realize that I am not alone in business, and I didn’t have to re-invent the “wheel” – in this case, the path to success. The step-by-step process that Joanna’s Your Sacred Business Program uses is clear, precise, and logical. There are definite formulas to follow AND they work!

One of my favorite parts of the coaching program is the grounding meditation at the beginning of each training call. Each meditation is so powerful as it leads you into the world and belief system you have created in your head. These meditations help clear up the myths in your belief system and make you better, stronger, and more confident. The meditation on befriending my marketing fears has literally changed my life. As I embark on the next phase of my journey into success, I am keeping Joanna and my Accountability Coach’s insights, notes, and trainings close to me for continued guidance. I am looking forward to joining Joanna in the next phase of coaching in the near future.

If you feel scattered, overwhelmed, or just alone in your business, I would highly recommend looking into the Your Sacred Business Program. This program has truly changed my life. Thank you for your great coaching and being my cheerleader! Thank you to Joanna for creating this program with your brilliance and helping business women feel not so alone!

—Rita K. Garnto, LMBT, RRT, www.lifekneadsinc.com


I feel more in control of my work and confident that I can handle the various situations that arise when you are working with people and allow them to become vulnerable. The feedback I have gotten from the clients I have seen since the program describe their feelings as light and open, compared to the dark heaviness with which they came to me feeling.

I chose to attend the Ritual Training 4-day program because I felt my facilitation skills, while decent, could go to the next level. People enjoyed my programs, they return year after year, and tell their friends. But I wanted them to have more of a transformational experience.

Joanna presents in a calm, focused, easy-going manner that draws participants in. She uses her excellent story telling skills to develop the points she wants to make. The whole process is orchestrated and plays out smoothly. We never felt rushed or that we were missing out on anything, as she took all the time needed to focus on one particular person who was in need of going deep at the moment. She handled all of these very vulnerable moments with grace and ease, and stayed completely present for the person who needed the additional guidance. She was masterful. Joanna is a great role-model for outstanding coaching in moments of crisis. From her, I saw how by simply staying in the present, and asking the next right question, which is so obvious at the time, you are able to bring about great shifts in people. Simple, yet a special talent Joanna shared with us.

Now, when I see someone who is in a stressful moment, I don’t try to quickly change the subject to avoid the pain, instead we stay focused and lean in to see what wound is there that needs to be seen and healed. I feel more in control of my work and confident that I can handle the various situations that arise when you are working with people and allow them to become vulnerable. The feedback I have gotten from the clients I have seen since the program describe their feelings as light and open, compared to the dark heaviness with which they came to me feeling. It is truly uplifting, and exactly what I want to achieve from my work.

—Alicia Berberich, Mom's Turn, www.aliciaberberich.com


The work that I did with Joanna was invaluable in terms of setting up the foundations for my online business and programs.

I decided to work with Joanna to bring my business online and in order before the arrival of our first child. I was worried about the amount of work involved, how it would actually work out for me but Joanna got me, she got the ‘mother thing’ and helped me to feel safe, supported and that yes, it was possible to be a hands on mother and grow your business. The work that I did with Joanna was invaluable in terms of setting up the foundations for my online business and programs. Joanna also provides such a wonderful example of authentic, deep level coaching that to this day I am extremely grateful of and inspired by. What you see is what you get with Joanna and her grounded approach is very refreshing. I have recommended her to a few of my friends who have gone on to successfully work with her to build their business.

Now that I’ve earned my first 6 figures in my business, I can see better what an impact working with Joanna had on me. As my first ever business coach, Joanna totally set the pace, which has enabled me to grow my business my way, on my terms, trusting that consistent persistent action is where it’s at. This has allowed and still allows me to spend as much time as possible with my daughter. For this, I am truly grateful!

Thank you Joanna!

—Caroline Cain, www.carolinecain.com


I have earned back every penny I've invested with Joanna and her team, and more. And when I began, I didn't know how I would find the money to pay for the program, but find it I did – and it has made all the difference in the world.

Before I began working with Joanna and her team, I was full of hope but very quickly running out of money. I was eager to take action, but not sure where to start or what to focus on. When I looked one year into the future, I had to admit that if I didn’t do something different, I would very likely be in exactly the same spot I was in right then: spinning my wheels and still “hoping”. Hope alone, it turns out, is not a winning business strategy!

Now, nine months later, I am amazed and grateful to see that with the help, guidance, and deep support from Joanna and her wonderful Accountability Coaches, I have created a business that is actually supporting me. Yes:  paying my bills – and doing so in the most delicious way imaginable!

Truly, none of this would be possible without the help I have received from each of these powerhouse women. They have taught me with such grace and kindness, celebrated my wins with me, consoled me in the rough patches and set me back on my path stronger than before. Both programs, Your Sacred Business and the Soulful Leadership Intensive, include the perfect blend of instruction, group support, and personal care.

The result of my work with Joanna and her team is that I am living the life of my heart’s desire. I wake up happy. I spend wonderful hours with my students and my audiences. I feel on-purpose, and that at last I am truly doing the work I have always yearned to do.

If I could tell you one thing, my sister Business Owner, it is this: Don’t wait. You may think that you can scrape by on books and free programs (and I did that for a while), but there is no substitute for one-on-one coaching and a proven curriculum. Or perhaps you think that you will get help down the road when you’ve earned enough to invest in your business. I know now that this kind of thinking holds us back. Let me tell you: I have earned back every penny I’ve invested with Joanna and her team, and more. And when I began, I didn’t know how I would find the money to pay for the program, but find it I did – and it has made all the difference in the world.

Now, because of Joanna and her team, I have hope AND a strategy for continued growth. I feel alive, joyful, and more passionate about my business than ever before!

—Kate Chadbourne, www.katechadbourne.com


Through both the practical and energetic work with Joanna, I have an entirely new life that is centered on my heart-work that I could not have even envisioned before.

Before I began working in the Your Sacred Business and Soulful Leader Intensive Programs with Joanna, I was at an impasse in my teaching, healing and art practice. The way I was taught to do things wasn’t working – for me or my students and clients. And marketing was a scary foreign language to me. Moving through the modules of YSB, along with the amazing coaching from her team, changed everything. I gained clarity and purpose, and I shed self-doubt. At the end of the modules, I had come up with an entirely new approach to my teaching, healing and mentoring that still held true to my training and tradition.

On another level, as I became clear and connected to my new practice, support materialized and my path opened. I had begun the program thinking I would be working at my office job for another 4 or 5 years, doing my true work only part time. Then the very week I finished YSB, my company offered me a severance package that allowed me to quit my office work. On my last day, I received a grant for an art studio (I hadn’t been able to afford one for several years).  And I’ve continued to find what I need for my work just when I need it.

Through both the practical and energetic work with Joanna, I have an entirely new life that is centered on my heart-work that I could not have even envisioned before.  Thank you, Joanna.

—Miranda Maher, www.Tiger-Heart-Tao.com


I learned how to communicate and structure my business in a way that cannot only meet my business goals but my personal ones and in a way that feels true to me. I learned how to have honest and authentic enrollment conversations and became a lot more comfortable with them.

When I began the Your Sacred Business Program, I had come out of 2 big moments: leaving my full-time job to pursue a business of my own and becoming a first time mom. I had finished a very rigorous coach training program that, as good as it was, left me with no actual business building tools. The level of intensity and demand for accomplishment left me feeling broken and in constant breakdown and somehow in the making of it all, I lost my voice and I never found my why. I knew I needed a different kind of support. I was looking for community, mindfulness, balance, support, guidance and care, and I found Joanna’s Soulful Coaching for Busy Women and I am so glad I did!

As a result of my work in the Your Sacred Business Program, I reconnected with myself and with my purpose and regained my voice – that alone was so powerful, I will be forever grateful. I learned how to communicate and structure my business in a way that cannot only meet my business goals but my personal ones and in a way that feels true to me. I learned how to have honest and authentic enrollment conversations and became a lot more comfortable with them.

Joanna and her Accountability Coaches are full of love, knowledge and wisdom. This is not any business-building toolkit program. This is a program that really holds a safe, loving and encouraging place for you. The community of women that this program attracts is like no other. The women in this program have a true soul-centered vision for the value that they want to create in this world through their work, not a make-six-figures-quick goal. They know that their worth is in the value of their contributions, services and programs, not on how much they think they are worth. And some of them are already killing it financially.

When you sign in for this program you will find loving support all around. Joanna and her Accountability Coaches will check up on you and always meet you exactly where you are. You will also receive a lot of advice and inspiration from the community. The Facebook group is a jewel, and I always got so much from it.

Given that this is a bit automated, and you only get one one-on-one call and one group call per month, I thought it was going to feel diluted and that any momentum would be easily lost. However, it was the opposite. The group calls were great and I always walked away with a lot of new insights and my one-on-one calls with my Accountability Coach were always powerful – filled with lots of insight and tools. We would solve things in the moment and she would work with me in doing so. When I needed help she would jump in to provide her perspective and I really loved that!

What I truly loved about working with Joanna and my Accountability Coach was how good they are at what they do. How sincere they are in their work, how every time you talk to them you can feel that you are being listened to, that they are seeing your possibility, that there is no judgment. The way they work is genuine and inspiring.

—Claudia Lopez, www.mamaandbean.com


Joanna’s Your Sacred Business Program has helped me to focus my vision and tasks, define my business value and product offerings, put together marketing materials, and frame my messaging.

Before I began the Your Sacred Business Program, I had a general concept for my business, Donating Makes Cents, a philanthropy marketing and strategy firm for small businesses. I initially had very little understanding of its value proposition, how to frame it, how to market it, and how to build excitement. As a new business owner, I was scattered, trying to take care of tasks in many directions at once. Joanna’s Your Sacred Business Program has helped me to focus my vision and tasks, define my business value and product offerings, put together marketing materials, and frame my messaging. As a result, my confidence has soared, and I am approaching my business in a much more organized fashion. It has only been a few months, and I am still getting things off the ground, but the YSB program has helped me develop a phenomenal foundation for my business. Joanna and my Accountability Coach are very understanding of where I started, where I needed to go, and have been very instrumental in helping me develop the path I needed to get there. YSB has been a fantastic opportunity for me to develop my confidence, focus my efforts, and define my business so I can move towards growing Donating Makes Cents in a more organized manner.

—Stacy S. Baum, Philanthropy Broker/Owner Donating Makes Cents, Stacy@DonatingMakesCents.com, www.DonatingMakesCents.com


I furthered my knowledge of marketing and found more and more clients...

When I began private coaching with Joanna, I was nowhere in my coaching business. And I had no clear directive on how to market myself. She initially got me off the ground very quickly and then I decided to take her Wise Woman Leadership Program.

In the program, I furthered my knowledge of marketing and found more and more clients and also clarified my passion for coaching Women Entrepreneurs. And her unique tools and worksheets deepened my mission and vision and big “why” and I especially loved her advanced system of blueprinting.

Joanna was always ready to respond to my very specific questions and everyone else’s for that matter. She absolutely cares about helping her clients. She and her support staff were always wonderful and prompt and made me feel like my success was important.

The program worked on not only the outer goals but the inner goals and mindset. I felt that working in a group like that was very helpful in sharing in the experiences and successes of the other women. Because that’s what it’s all about: celebrating others’ successes.

I highly recommend the program if you are stuck in your business or are just starting out and need motivation, clearer systems and organizational help, marketing and mindset work. It will get you back on track or get you on the track at all!

—Jeanne Omlor, Life and Business Coach | Social Media Strategist, www.jeanneomlor.com


In just three months my income doubled, my clientele grew, I taught a fantastically successful teleclass, and my group coaching program filled with ideal clients.

I’m a soul-centered life coach with a passion for helping women transform self-doubt and live their heart’s calling. I began Joanna’s Your Sacred Business program when I was struggling with how to balance my deep commitment to motherhood with my desire to create a sustainable, vibrant coaching business. I dreaded marketing. It felt like I had to choose between walking my path with integrity or being profitable. Joanna’s class zapped this block and introduced me to a new paradigm, one where I could be true to myself and simultaneously be abundant in my life purpose. The Your Sacred Business Program has given me the knowledge, confidence, and inspiration to grow my Soul-Centered Life Coaching practice authentically and passionately. Joanna skillfully demystified the tools for successfully bringing my work into the world. In just three months my income doubled, my clientele grew, I taught a fantastically successful teleclass, and my group coaching program filled with ideal clients. To top it off, Joanna shared valuable, concrete techniques for magnetizing my business. Now I understand that marketing is truly a unique opportunity to connect with my ideal clients so that I can better serve them, and in doing so, the world. Best of all, I am now embracing the mindset of an empowered, heart-centered entrepreneur and have a clear vision of what my next steps will be!

—Meggie Winchell, Life Coach & Women's Empowerment Facilitator, www.meggiewinchell.com


Joanna completely embodies the feminine and has such a wise and powerful spirit.

Choosing to be a part of the Soulful Women’s Leadership Program was a big leap of faith coming from someone who never reaches out…but, I’m glad I did! I feel like the structured, no-nonsense, yet gentle approach to the program kicked me in gear and made me look at some things that needed attending to. Joanna completely embodies the feminine and has such a wise and powerful spirit. Through the program, I was able to challenge some of my beliefs about money and feel comfortable charging more for my services and sticking to them and feeling good about it. I also learned to feel more confident standing in my power and being seen! Having the group dynamic was very supportive and surprisingly still felt very individual. Thanks Joanna for sharing your thoughtful advice and expertise with me and the other ladies. It was definitely a wonderful experience for me to reach out and feel that I was honored, heard, and helped in the process!

—Natalie Berthold, www.natalieberthold.com


More people started showing up who shared my vision, or wanted what I am offering

I just finished Joanna’s Your Sacred Business course. I hesitated to even take the course, as I felt I didn’t belong. Now, four months later, I am so glad I did. Working with Joanna has helped me go inside to understand my motivations and what was stopping me. Our first exercise was to describe our soul-centered business and our ideal customer. I had never thought of a business from that aspect. I refined my description throughout the course. The result is “I help women bring balance to their health, their finances, and their lives, as part of a community bringing balance to the earth.” Just knowing this has given me the confidence to share more, follow up more, while sorting for those who resonate with my vision. And the magical part is that once I really knew who I was, more people started showing up who shared my vision, or wanted what I am offering.

I have signed up for Joanna’s next class, and can’t wait to see what direction I will grow in next.

—Carolyn Grafton, www.AmazonTeaLady.com


The work that I did with Joanna and my Accountability Coach has enabled me to refine and conceptualize my message, which I now speak with increasing confidence.

I feel certain that my business will continue to grow, and I already see people responding to me in new and positive ways.

I am currently starting my first group program, and also coaching privately. I started working with a new client today, and conversed with a colleague about hosting workshops together in the spring. I am in the middle of my Enneagram certification and will finish it in February. Momentum is building.

My new marketing materials reflect a honed message and my new website is in the works. The BBS the JLI Team helped me to create will definitely be on the website!

So, it is exciting and energizing, and I expect to work with Joanna again when the time is right.

—Nancy Embry


I have gained deep insight and clarity in areas where I was feeling totally stuck both personally and business-wise

Soulful Coaching and the Your Sacred Business Program have been a major steppingstone in my business.

It has been truly amazing. I have gained deep insight and clarity in areas where I was feeling totally stuck both personally and business-wise and I love the Sacred spirit that flows through the whole program.

This work goes so deep if you allow it…Thank you so much.

—Gitte Sebrine Pedersen, www.soulartistry.dk


My thinking has shifted to one where I'm in the driver's seat. Even though I offer a service, I can create what I want.

When I began the Your Sacred Business Program, things were haphazard – there was no structure, no plan, and were no systems in place. But now, I have a better understanding of my value and realize how much I have to work on that. This is connected to my beliefs around money and beliefs around whether I deserve to achieve what I dream… Actually, the program has forced me to really think clearly about what I want instead of just dealing with the things in front of me.

I also have more systems in place (income spreadsheet, mail list, and newsletter) which have allowed me to make better decisions rather than dealing with crisis or trying to make decisions in the “unknown”. I have a structure and system for campaigns. Currently, I do find this wield-y but I really have seen the value and the result from following up – especially personally. I’ve learned how to create offerings, take chances with these ideas, put myself out there and get feedback – mostly positive. I wouldn’t have done this on my own. I feel I’m learning to communicate more honestly from my value and heart.

I’m very excited to enter a partnership to start the first retreat business in San Miguel De Allende as well as head up the first Iyengar teacher training in Queretaro, Mexico. I can see the possibility of a fruitful retreat business and teaching out of town students eager to receive the information I have. I like the idea of going towards what is flowing.

The Your Sacred Business Program offers a balance of focusing on the inner obstacles, as well as the systematic approaches to one’s success. It’s practical, as well as more spiritual. Honestly, I was a bit worried about that part, but I have found it necessary and helpful to do the inner work – whether that be provoking questions from my Accountability Coach or guided meditations before calls.

I was referred to the program by friends who worked with Joanna, so I wasn’t sure at first what it was going to be like having an Accountability Coach and working with Joanna on group calls. I have to say that my Accountability Coach has been great and I’ll try to list the ways – but there way more than I can put down. She is supportive and kind but also pushes me with homework, questions, and guidance. I like that. She doesn’t give up. She is responsive, and I’ve felt, seen and heard (one of my big issues). She has kindly pushed me to take the reins of my own life and business. I’m not so good at celebrating my achievements because I always see there is more to do, so at first her insistence to celebrate seemed silly—oh, it’s not silly at all.

The Q/A calls with Joanna have been focused and informative. She expertly hones in on the issue (and this takes talent) and gets to business. I feel every moment is worthwhile. I find every question applicable in some way and so I learn a ton. At first, I was shy to speak up and felt like I wasn’t connected to Joanna, but this was great fodder to look at my needs and s#$# (“she doesn’t like me”) and how that was getting in my way and apply this to some of my struggles in business.

I have found the program so incredibly balanced between the more inner/psychological woman-y stuff and the “get down to business” and move forward aspects. Either end, I think, would feel too fluffy and soft or too hard and dismissive on its own. I’m really happy with the balance and acknowledge that this is an art.

I feel I’m a work in progress. I would love to write something that I see in the newsletter – that my income has increased 7 fold from the beginning of the program. My achievements are smaller in those terms but larger and more profound in shifting my thinking. My thinking has shifted to one where I’m in the driver’s seat. Even though I offer a service, I can create what I want. What I want is still developing as the obstacles to dreaming and planning and deserving slip away. I never thought I could run a workshop, but I did. I never thought people would sign up, but they did. I never thought putting myself out there would bring positive results and comments, but it has. I never thought creating private programs for students would work, but they have purchased them.

Mostly, the value, value, value is what keeps coming up. Can’t really move forward if I don’t truly value my work and really become deaf to comments that shake that value. Hard work. But this inner work is essential! I have much still to struggle with here. I didn’t realize how much I was in my way. I didn’t realize how much my laissez-faire/non-organized approach was in my way. I called it some sort of humble-ness, but it’s just avoidance or abdication of responsibility for my value. Or how much work is required to get what you want! I’m working hard, trying to deal with those inner voices, clarify even more clearly what I want and work towards it – without shame.

—Jen Kagan, www.jenkagan.net


As a result of my work in Your Sacred Business, I developed, marketed, filled, and successfully completed an 8-week and a 6-week session of a movement and creativity class for children.

When I started with Soulful Coaching, I knew I had ideas for my business, but I didn’t know what my offerings would be or how I would go about bringing people into my work and explaining what I do. I also had a lot of different things I was interested in and felt overwhelmed by all of the choices of where to focus my attention. Your Sacred Business helped me zero in on what was most important and let go of things that were clouding my vision. It also helped me make decisions and start somewhere and trust that the next steps would unfold naturally. This has made for a more organic process rather than one where I’m frantically trying to get all the pieces in place before I even get my work out there. It’s also helping me listen to what I’m most interested in right now and to shape my business by staying true to what feels right for me today.

As a result of my work in Your Sacred Business, I developed, marketed, filled, and successfully completed an 8-week and a 6-week session of a movement and creativity class for children. This season, I’m starting a new 12-week session and adding elements to the offering. I wrote and delivered my first online newsletter. And I planned for and attended a national networking event related to my business. Upon my return, I secured two new clients in the same day, and that was just enough to believe that this dream could become a reality. I am still very much in the beginning stages of this business but I’m so happy about that because it means I’m not on anyone else’s timeline, and things are developing in ways that feel manageable and joy-filled for me. In other words, I’m witnessing every part of it and enjoying the process. This is not a cookie-cutter process that I’m going to look at one day and wonder how I got there.

There are definitely other coaching possibilities for the type of business I’m creating, but I feel like Your Sacred Business is successfully helping me create my business, rather than a type of business. It means I’m creating something that no one else is creating, because it’s true to me and authentically mine. It’s also addressing all of my fears and seeing them as assets rather than deficits. I need help with the logistics, but I also need help with the emotional hurdles and Your Sacred Business helps me look at those as a commonality that is welcome in the discussion in order to move through the logistics. In that way, it’s both “how to” and a “powerful, supportive community”.

I love working with Joanna and my Accountability Coach, because I know they are coming from a female perspective, and they walk their talk of being women entrepreneurs, who are also committed to being present in their own lives and the lives of their children and families. It matters to me that they understand this and aren’t trying to work around it or pretend it’s not there. It feels authentic that they are finding ways to incorporate all aspects of themselves into their lives and their work, and that they value all aspects equally and talk of how each supports the other. I am enjoying my family and myself more because of this work. And my business benefits tremendously from these relationships. I no longer see these two aspects of my life as being in competition with one another or as one of them holding me back from things I want to do in the other.

On an inner level, my confidence is growing, because I’m taking care of myself, and I’m growing something that is important to me and vitally mine. I’m starting to see how it enriches other people’s lives as well, and I’m coming to understand my own value. On an outer level, I’m starting to slowly put the pieces of the puzzle together, as far as all the things that it takes to create a business, and I’m earning money and helping to support myself and my family doing work that I love. Going to bed at night and waking up to a job that I created is exciting – never boring!

—Stephanie King, stephanie@cultivatingheartspace.com


I have done things that I never thought I would do: An info session! A newsletter! Sending out a deeply personal poem! And now I am developing workshops.

Working with Joanna and my Accountability Coach, Darcy, has been life changing for me. Instead of vaguely waving my hands in the air when people ask what I do, I tell them that I create immersive travel experiences in Poland that focus on Jewish life and how that life is being memorialized by non-Jews today.

I now know how to reach out to people and what sort of person my ideal client is. I have internalized many lessons that Joanna emphasizes, like not being attached to outcome, and the idea that marketing, when you really believe in what you do, isserving, rather than selling.

There are many great things about the Soulful Leader Intensive program. One is that it works both the inner and outer pieces of developing a business. If you were to only learn the mechanics, even though Joanna’s approach to those mechanics is fresh and innovative, without dealing with your fears and your resistance, you would not get very far.

Joanna and Darcy are able to hold a whole community of women in a safe, nurturing way while at the same time challenging us to move forward and bring our brilliance into the world. I feel totally supported by both of them. It is that combination of being nurtured and supported AND being challenged that is like gold. I feel I can do great things because Joanna and Darcy see that I can.

Another thing I love about SLI is the community of women that I have met, a couple of whom I believe will be lifelong friends, but many of whom are at least great support right now. I have used the Facebook group a lot (despite a strong aversion to Facebook) and have benefited greatly from the support and wisdom I have gotten there from my SLI sisters and from Joanna and Darcy, who monitor it regularly. The retreat we had in North Carolina was wonderful for strengthening and cementing those relationships. I was not originally going to attend but I am so glad I did—not only because of the connections I made, but also because it really boosted my self-confidence and propelled me forward.

The group SLI calls and the Spotlight Coaching calls are always instructive and enlightening and when Joanna says that you learn from others’ questions (she calls it “the Law of Adaptation”) it’s not just a line—it is really true!

Both Joanna and Darcy are really authentic. Perhaps the word “authentic” is overused nowadays, but it is a quality that is very important to me. They care about the women and the work. They both put a lot of time and soul into this work. I also love that they do not charge too much. The SLI program is really a bargain—you get private coaching, an in-person retreat, Spotlight Coaching and small group classes on the phone. Other comparable programs charge an arm and a leg, which is very frustrating because it prevents a lot of people from benefiting from this kind of help and expertise and consequently deprives the world of the work of all these amazing women. By making her programs affordable, Joanna is gifting all the wisdom of all these women to the world–wow! And I really like the personal coaching aspect that SLI has. I think it increases the value of the program tenfold.

I also love how closely Joanna and Darcy seem to work. Darcy clearly spends a lot of time briefing Joanna on the progress made in individual coaching sessions so Joanna can keep tabs on all of us. And she knows every one of us so well!

Oh, I also LOVE the Get It Done Days! I find the accountability exhilarating. In fact, I think I first got tapped into the fact that Joanna ran these programs by doing a free GIDD during which I cleaned out a closet that I had meant to clean out for years, finally putting old movies on DVD, etc…Now I can enjoy those movies with my kids and others instead of them gathering dust in the closet. We do mini-GIDDs with SLI women, which is really great too.

Without SLI, I doubt I would have done all the deep inner work I did with Darcy, and I would not have been so organized around the outer work, either. I would not be out there speaking about things that are close to my heart, I would not be writing a book, I would not be in the process of expanding Bridge To Poland. I am so very grateful to Joanna and Darcy and to myself for giving myself this gift.

—Leora Tec, www.bridgetopoland.com


Your Sacred Business provides the complete package.

Before I started the Your Sacred Business training and coaching program I was floundering as to how I wanted to represent myself as a wellness coach. For several years I taught a franchised weight loss class. While it has fabulous information and tools to educate individuals on how to eat healthy, I felt as though it was missing a major component to helping people create lasting results. I didn’t know where to start in creating my own program and the idea of marketing has always made me run. I had never learned how to market in a fashion that made me feel confident, caring and comfortable. I have always wanted to help people and wished that my clients would magically show up at my doorstep. I know that I have many false beliefs, rules and fears that hold me back from putting my genuine abilities out into the world. I was looking for a business coach and program that could help me work through those issues as well as give me basic marketing tools to utilize.

Your Sacred Business provides the complete package. I wasn’t moving forward and can’t move forward without the tools provided in this program. The critical combination for me has been the essential practical information and the inner work to allow me to be able to use those tools. The practical components that have been the most beneficial have been the marketing strategies with specific guidelines and tools, time management guidelines and program development strategies. I have learned how to effectively engage potential clients in a conversation and guide them in their decision making process. The inner work has been profound. The ability to talk to a caring and wise coach to discuss my fears and apprehension has enabled me to take steps that I would not have done otherwise. I have worked individually with one of Joanna’s team coaches and she has an innate way of making me feel supported, calm, focused and positive about what I am doing. I just love the grounding ritual done at the beginning of all sessions with Joanna and her team coaches. It puts me in the right frame of mind, body and spirit. Joanna’s team coach is always available via email and has helped me immensely with wording of documents and encouragement in completing activities I committed to doing.

I have attended a few of Joanna’s extra programs, The Get it Done Day and The Enrollment Conversation. I could not believe how much I accomplished on the Get it Done Day and the extra speakers and inspiration where an added bonus. I am currently utilizing her Coaching program to improve my listening, questioning and reflecting skills. This program would be beneficial for all people as it teaches the finite skills needed to effectively hear what someone is attempting to communicate and to reveal what they need.

I believe that Your Sacred Business can help business owners old and new. Joanna has created an incredibly successful business and team. She has the desire and ability to teach others how to move their businesses forward to create whatever level of success they are looking for. Her ability to gain referrals is especially noteworthy. In my opinion that is one of the greatest compliments a business owner can ask for. She and the team convey the values and ethics I strive to incorporate into my business on a daily basis.

—Karen Kremzar, BSW, OT/L, TLS weight loss coach, certified health and wellness coach, creator of Love Your Way to Health – An Inner Focused Shift from Self-destructive eating to Self-Love


I have a clearer vision of my business structure and plans, and am taking huge leaps forward in visibility and influence...my income has doubled since I began the program!

When I began the Your Sacred Business Program, I was doing well, but unpredictably, and I felt very frantic and disorganized. I was also very busy doing client work that wasn’t exciting me as much as it used to.

As a result of my work in the program, I have reached clarity about who I work best with and what unique value I bring to parents during the intense early years of parenthood. I am building a thriving community of parents who support each other on a daily basis. I am regularly invited to speak about how to change the culture of early parenthood from one of anxiety and comparison to one of self-compassion and support. I have also launched my first large scale group coaching program with tremendous success!

Joanna and her team coaches do a phenomenal job of balancing guiding me through inner work on things like confidence, with guiding me through practical marketing and business systems strategies. You get the best of both worlds.

I love that Joanna and her team coaches are also women balancing motherhood with entrepreneurship. I always feel very heard, understood, and challenged by them.

I now feel much stronger in my conviction about the importance of my work, and am able to support more parents in deeper ways. I have a clearer vision of my business structure and plans, and am taking huge leaps forward in visibility and influence. My income has doubled since I began the program, which ain’t bad either!

—Jessica Michaelson, www.honestparenthood.com


Joanna offers a program that takes each part of building a business into consideration - the logistical, the marketing, the niche, and MOST IMPORTANTLY, the emotional and psychological components of stepping out, defining oneself, staying true to one's passion, and being unafraid to show up and be seen.

I was seeking a coaching program for almost a year before being pointed towards Joanna by a friend of mine. During that year, I realized that part of finding a good coach is finding someone who deeply mirrors your own values. All the talk about wealth and overnight success in the coaching industry wasn’t sitting well with me – not because I don’t believe in wealth or success – but because so many people are selling their programs with a promise that is flimsy and surface. What Joanna offers is something far deeper. She offers a program that takes each part of building a business into consideration – the logistical, the marketing, the niche, and MOST IMPORTANTLY, the emotional and psychological components of stepping out, defining oneself, staying true to one’s passion, and being unafraid to show up and be seen. Joanna and the team that work alongside her are all as pragmatic as they are intuitive, as firm as they are compassionate: this combination in a coaching team bodes well for any entrepreneur who wants to create something authentic, enduring, and meaningful.

—Elizabeth Solomon, www.heartcorewriting.com


I have a list of clients that is continuing to grow, and I now see opportunity where I used to see defeat.

Before starting the Your Sacred Business Program I had an idea and a little knowledge on how to turn it into a business. I knew I was good at what I did and that if I could just break free of the conditions of my job and coach the way I wanted, while incorporating yoga, I could really serve my clients and help them change their lives. But, I had no website, no leads, and no list or community to speak of.

Your Sacred Business was my solution. It gave me direction and addressed my fears. I gained the confidence I needed to really step into my own and it enabled me to get really clear on my mission in this world. I released my black and white thinking around needing to have a website, a newsletter, and a long list of followers in order to start my business, and gained the courage to just start.

In doing so, I moved from a dream to a reality and left a job that no longer was aligned for me. I have a list of clients that is continuing to grow, and I now see opportunity where I used to see defeat.

If you are a visionary and have a dream to create a business that speaks to your soul, then this program will make it a reality. It’s not just about taking action steps, but about addressing the inner pieces to help you do so in a way that supports you and leaves you feeling empowered.

Joanna and her team coaches have a unique way of getting straight to the heart of the matter in a way that is supportive and sincere and offer tried and true suggestions to move you forward. The training modules alone are invaluable, but the one-on-one time and small group Q & As are priceless.

With deepest gratitude,

—Megan Slaven, Yoga and Life Coach, www.facebook.com/yoursoulfuel


I thought the Curriculum Lab was terrific and Joanna is incredibly kind, talented, and intuitive. Can't wait to learn from her again!

—Lisa Lewtan, www.healthyhappyandhip.com 


After taking Joanna's Wise Woman Leadership Program, I have a better structure and a bag of resources & skills to guide my business forward with confidence, intelligence, inner wisdom and motivation.

I stepped away from my yoga business after having two children. After a few years I re-entered and felt as if I was starting over. I wasn’t in a community like I was before having children and so found myself uncertain how to move forward. I had motivation and ideas, but didn’t have the infrastructure and tools to implement them. My yoga business slowed down not being in the consecutive momentum of daily teaching and staying involved. How to reconnect to work and community changed and I needed to find a new way to bring myself back into my work while being a parent.

After taking Joanna’s Wise Woman Leadership Program, I have a better structure and a bag of resources & skills to guide my business forward with confidence, intelligence, inner wisdom and motivation. I am able to map out guides and systems, marketing strategies (which I had no clue!) and recognize who my ideal audience is. Joanna’s program gave me insight to listen to what was most important for myself and my teaching, and then apply it to my business. Setting schedules to help me map out my time so that business and parenting were both met with presence and integrity. Applying consistency and persistency (one of Joanna’s major principles) is where all the hard work and time pays off. Thank you!

Joanna’s programs offer fantastic community, sacred in-person retreats, remarkable tracking in order to support you through your process especially when you feel lost. She has a remarkable gift to hold space so that you are seen to be the person you are here to be. When learning so much you have many questions and are trying things out – Joanna was always encouraging and provided a platform only to empower and teach you the process it takes to be an entrepreneur.

Her program is filled with jewels and details you never imagined. The deep inner work provided the outer visions to come alive and into fruition. If you are ready to dive into your vision, Joanna is the perfect fit to empower you with what you already know. For you to own it and make your goal real and alive.

Joanna is a committed, heartfelt, gentle and empowering woman. She is kind and what you see is what you get. She wants you to see what she sees in your potential so together we can live our passion and mission to help heal the world and thrive worldwide.

The soulful team is helpful, attentive, kind, and there for you at any moment. I felt so taken care of and everyone sets examples for what great business looks and feels like!

Thank you so much Joanna and team! My business and outlook has blossomed from what I received from this Program.

—Cari Friedman-O'Connor, www.carifriedman.com


As a result of my work in the program, I have started attracting more clients into my coaching business, and I have reached a major goal for myself -- to be published in more than one major online magazine.

When I began the Your Sacred Business Program, I had a vague sense of how I wanted to help my clients, but I wasn’t able to clearly articulate it. I was feeling deflated and uncertain about whether I should continue as a coach. I also wasn’t expressing myself using my authentic voice, but I was stuck and unable to figure out how to speak more honestly. Essentially, I was letting fear drive my business and I didn’t know how to get out of that fear-based mentality.

Since starting the program, I have created a clear foundation and structure for all my business activities. Having such a strong base of operations, so to speak, has been immensely helpful and has allowed me to expand my business. I’ve also discovered my own personal mission and vision for my business and have uncovered the skills I’m uniquely good at and that help me coach my clients. That has led to me feeling more confident in my abilities and my business. I have also addressed many fears I had surrounding marketing myself and putting myself “out there,” which has dramatically improved my ability to attract ideal clients into my business.

The Your Sacred Business Program is a journey for your business AND your personal self. You will learn what’s standing in your way of success (hint: it almost always stems from some needed inner work), how to accept that part of yourself, and how to move forward. Joanna is wonderfully equipped to pinpoint where you get stuck and gently urge you to take both inner and outer steps to reach your goals. She’s intuitive, compassionate, and not judgmental. I felt supported during my laser-coaching sessions with her as she quickly and easily identified my underlying fears and helped me work through different obstacles. I also appreciated how Joanna was always knowledgeable about my personal progress and remembered details about my business.

My Accountability Coach was an amazing resource to me during my time with the Your Sacred Business Program. She was so intuitive, frequently seeing deeper fear underlying any problems that arose. But most importantly, she helped me shift my perspective so that I enjoyed my coaching business AND brought in more clients. She frequently realized when I was feeling overwhelmed and would help me see the simple actionable steps that took me out of that overwhelm. She also kept me focused, bringing my attention to my own goals when I would get distracted. I was constantly feeling “a-ha” moments in my sessions with her!

As a result of my work in the program, I have started attracting more clients into my coaching business, and I have reached a major goal for myself — to be published in more than one major online magazine. It has also helped me realize that being my most authentic self is the best way to operate my business. And I’ve learned how to stretch myself to continually grow and evolve in a successful coaching business.

—Dina Overland, Spiritual Life Coach, www.dinaoverland.com


I have been through a transformation of beliefs and feelings, all the while feeling wonderfully held, heard, and guided.

Thank you so very much for such a wonderfully deep and beautifully structured Soulful Coaching experience. I have been through a transformation of beliefs and feelings, all the while feeling wonderfully held, heard, and guided by the sessions and 1-1 Coaching in the Your Sacred Business Program

I am really happy with the way that things are now. I understand and feel the brilliance of my unique system and how it can fit into the world as it is right now. I feel clear about how to move forward, and I am truly inspired and engaged in the many strategies clearly shared of what to do now. 

I had long looked for a Coach who would be able to do what I could do for others. In my Accountability Coach, I found someone who could translate my language into words that made sense without taking away from the essence of the heart from where they had sprung. I have been reminded of many excellent marketing techniques, and also learned many new ways of getting the message about what I do out there. I feel like I have everything I need to express what it is that I do and how it can help people in the world.

What I really liked about the program was the deep sense of integrity coupled with a kind of passion for helping us all. It isn’t too full on and it really helps us to get to grips with all the fears about standing out and taking action. The majority of my work during this course was on the inner work it has taken within me to make this transformation, and I intend that the next 6 months will be the refining and leaping forward with all that I have learned here. One of the key things is that I have far more confidence in talking about my work and what I do. I took massive actions on this over the last 6 months and feel at home with the combination of my soul and my business. This is massive.

—Emily Love, www.emilyjanelove.com


To any woman who wants to see Vision into action--working with Joanna is invaluable.

When I started working with Joanna, I was in the very early stages of envisioning the evolved, “new” work I was being called to do. My business was in the early stages of conception and I knew I wanted, deserved and needed a process to support all the dreaming, unfolding, concrete action and accountability it was going to require to truly Birth my business, EssenzaRoots.

One of the most powerful gifts I received from Joanna was her unique precision and consistency to hold the specifics of my work while engaging me in a broader context. This dynamic combination she infused in our work together kept guiding me into the essentials for me as an emerging entrepreneur–building a solid foundation. For me, having a solid foundation was vital in my authentic movement forward. Without a solid foundation, I would have continued to lay lower on the radar, I would have entered into my business with a money story that would have absolutely crippled my Service and I would have leapt off without full Vision, leaving me engaged in work that brought only parts of my Medicine. I can honestly say the work I did with Joanna cultivated and helped create my rock solid foundation and it is a HUGE gift—I feel so richly rooted in Vision, effective action and have artfully integrated all my Medicine/gifts into the work I do with Women.

To me, becoming an entrepreneur and bringing my work into the world is absolutely a Birth. Just as I chose rich, meaningful support for the Births with my sons, so too did I choose to ask for dynamic support in the birth of my business. And my, oh my, have I received dynamic support from Joanna and the community of Women! Support in the form of celebration, challenge around limiting beliefs, deep compassion, witnessing, accountability, sustainable skills, and more. To any woman who wants to see Vision into action–working with Joanna is invaluable. We women deserve powerful support for all the birthing we do and we do not need to go it alone; I have such Gratitude for Joanna and the community of Women that was integral to the healthy, vibrant birth of EssenzaRoots.

—Tish Linstrom, M.A.,


I also had my largest gross income month in the last month of the program, YAY!

Working with Joanna is like a breath of fresh air. Joanna is a savvy, bold, soulful business woman who has created a unique crossroad of smart business with lots of heart and wisdom. I am extremely grateful for participating in her Wise Woman Leadership Program. When I started the Wise Woman Leadership Program I was coming out of maternity leave with my second child, and I was feeling fearful and unconnected to my business. The program helped me get crystal clear on my vision and mission statement which brought back my inspiration. It helped me recreate my service offerings in a way that generates a lot more business flow, flexibility and income. It helped me create and implement an authentic marketing plan that feels good, not just some cookie cutter guerrilla marketing plan.

I completed the program feeling more confident, clear, inspired and connected. I also had my largest gross income month in the last month of the program, YAY! Joanna is extremely generous in her content, she really wants her clients to succeed and it shines through in her energy, teaching, coaching and information delivery. I felt very supported by her and her team. Whether you are just starting to plant the seeds of your business or if you have been in business a few years, I highly recommend working with Joanna, you will not regret it.

—Michelle M. Olsen, Career Transition Coach, www.greenlight-coaching.com


You dig deep, are held accountable, are inspired, and find structure in how to go about moving forward in your business.

Before I began the Your Sacred Business Program, both my business and I were confused. I had so many ideas and opportunities and needed income badly that I had lost my vision. The thing that I wanted and how I was going to do it was SO unclear. It didn’t feel good to be in business. But now, my vision has become clear – again. I feel empowered and motivated, inspired to move forward. I have left things behind and said yes to new adventures. I am so happy about where I am going.

Joanna and her team are so great. They are spot on and don’t let you slip away. They are wonderful at giving feedback and supporting you in moving forward. I have come so far with under 12 weeks and a lot of love from them. The program touches vision, intuition and heart. It is really easy to make it your own. You dig deep, are held accountable, are inspired, and find structure in how to go about moving forward in your business. It is such a valuable foundation. Joanna and her team are amazing!

—Carina Lyall, www.carinalyall.com


The Your Sacred Business Program gave me an opportunity to look at the very fundamentals of my business that I was procrastinating and avoiding looking at.

The Your Sacred Business Program gave me a strong sense where I have been in my business until this point. I had to face my fears – fears regarding my personal growth and the growth of my business. And it was Big for me. I can see more clearly now that oftentimes, instead of being in control of my decisions to take a strong leading role to lead my business to my own interpretation of “success” and my sacred vision, I would give power over myself to situations in my business and my life. This program also gave me an opportunity to look at the very fundamentals of my business that I was procrastinating and avoiding looking at, and helped me to reevaluate the meaning of my business and the value of my offerings. I know that I am in a much stronger position to move forward and have a business that I desire to have then I was before, and this program and the way it is designed and carefully thought through provided me with all the pieces and all the components to be in this position and feel confident.

—Olga Kuznetsova Stewart, The Source of You, TheSourceOfYou@gmail.com


I became more in tune with what I wanted, how to prioritize, and most importantly how to manage my time.

When I first started working with Joanna, I felt like I was in a million different directions. I had a lot of great opportunities and many goals that I wanted to pursue in my business, but I was so scattered that none of them felt attainable. I also did not know how I could fit each of these ventures under one cohesive umbrella. As I went through Joanna’s Wise Woman Leadership Program, I became more in tune with what I wanted, how to prioritize, and most importantly how to manage my time. Working with Joanna also made me aware of patterns that I never realized held me back. Now I am able to move past them more easily and I can see more clearly how each of my goals or pieces, fit into one business puzzle. Joanna’s program takes hard work and dedication and Joanna and her team are there to support you every step of the way. I feel very fortunate to have had this experience personally and professionally.

—Elena Schloss, Owner, Designer & Branding Coach, www.sugarbutterdesigns.com


Almost immediately after starting the Your Sacred Business Program, I rewrote my website, inspired to express myself more authentically online.

When I first met Joanna, I felt stuck and confused about how to attract new clients who really wanted what I offer and about who would benefit from my specific and unique gifts. Through Your Sacred Business marketing program, I refined my marketing techniques and established my priorities in working with my current clients and attracting new ones. Now I have a distinct plan to expand and grow and also have the right words to describe what I do to best to potential clients. I also clarified my inner goals – my deepest wishes for my role as a service provider and caregiver – making sure that my efforts are continually aligned with my drive and vision. Through knowing myself more clearly, I’ve increased my capacity to be of service to my clients and community.

Almost immediately after starting the Your Sacred Business program, I rewrote my website, inspired to express myself more authentically online. I feel more pride, responsibility, and excitement about my online representation: my website, Facebook and newsletter are more “me” than ever before thanks to Joanna’s expertise and guidance.

Even though I wasn’t able to be on each coaching call live, the recordings were easily accessible very soon after, and I caught up easily. I love that I get to keep all the coaching call recordings to refer back to the many techniques Joanna shared with us throughout the duration of the course. The flexibility built into the program was incredibly conducive to my integration of this new information and ways of working. I found out that I’m great at getting it done on my own time!

They demonstrated that they were truly listening to each of us, time and time again. Joanna and her team of coaches were incredibly supportive, responding to my inquiries directly and certainly in a timely manner. I felt supported, encouraged and empowered to do my very best with each component of development and self-study.

—Hanakyle Moranz, www.hanakyle.com


This program gave me clarity, structure, and a lot of excitement about what I love in my work.

When I started with the Your Sacred Business Program, I was re-building my business, which had paused for 2 years. I wanted to create a different way of working and perceiving myself as a practitioner, and a new approach into marketing. I loved the structured way of describing and thinking all the way through my offerings, my mission, vision, time planning and much more. It gave me clarity, structure, and a lot of excitement about what I love in my work. On top of that, I felt self-confidence rising, as I was laying out my own mission and vision, feeling, that this was uniquely me being able to teach exactly that.

As I did three different things at the same time, I became more quiet about it, and learned to give each one its right place in my schedule and priority.

I quit my day job, which had supported me in a time of transition, which made me incredibly happy and free.

I put out a basic website with my offerings, allowing it to grow and change with my own inner changes. That meant that I let go of the idea of having to be perfect “out there”. It was ok to start somewhere and then evolve naturally inside and outside. This gave me a professional home, a base, from which I could operate.

I started writing a newsletter for the first time and decided to put more personal content into it. So, I had a few newsletters evolving around the subject of dreams and visions and how to let them become a reality. Through exposing myself and my development, I had so much more feedback from people in my list than ever before – very positive and encouraging ones! I opened up the opportunity to give a workshop twice – presentations on body-attention during really exciting conferences that I wanted to attend for a long time. My overall approach was more confident. I used more opportunities to present myself as who I am. I ended the program really happy and full of ideas and wishes for my future, which really felt more exciting.

I can fully recommend the program to everyone who is starting to build a soulful business or is already out there but needs time for support and re-thinking.

—Nicola Troger, www.nicolatroeger.jimdo.com


Within the first few weeks of the program, I got into the MFA program of my dreams, won a top prize in a competition and was offered a workshop production in New York City.

Working with Joanna and signing up for Wise Woman Leadership Program was, and in many ways still is, a life-changing experience for me. I started WWLP about eight months after I gave birth to my child. I knew I wanted to continue my work as a playwright and had an inkling I wanted to coach but wasn’t sure how or who or what. Within the first few weeks of the program, I got into the MFA program of my dreams, won a top prize in a competition and was offered a workshop production in New York City. While helping me focus on my self-care, my child and on my plays, WWLP also gave me the invaluable tools and the support I needed in order to discover the soul-centered business I wanted to create. With the help of the group (WWLP is such an amazing community of brilliant and inspiring women – that network alone is a huge gift) and Joanna’s soul-centered guidance and step-by-step program, I have launched my creativity coaching business. I am now doing work I absolutely love with my absolute ideal clients while continuing to write. I couldn’t have gotten here without Joanna’s help and WWLP. I’m so grateful for her immense wisdom, guidance, clarity, and example – she is truly a powerhouse, an inspiration, and a master coach. If you have an opportunity to work with her, don’t miss it!

—Zohar (Zoe) Tirosh-Polk, Playwright and Creativity Coach, www.growcreativecoaching.com


Her coaching has been like a lighthouse beacon calling me home to myself and my true work in the world and showing me how to do it in a way that holds myself sacred the whole time.

Choosing to work with Joanna has been the most lucrative and prosperous decision I’ve made in my 4 years in business. When I started working with Joanna I was terrified of not making enough money each month in order to stay in business. This meant I was meeting clients at all hours of the day and night, I was heavily negotiating my rates, and I was exhausted. I thought it was asking too much to own a soul-centered business, make money AND have a sane and nurturing schedule. That belief changed during my work with Joanna. Through her coaching and guidance, I set an ideal schedule for when I would work with clients, cutting my evening sessions in half, I created a beautiful program that provides excellent service to my clients, and I got clear on my rates. In implementing these changes, my income rose 63% in 8 weeks! I would not have believed it except that I have the numbers as evidence. I always thought setting boundaries meant losing income, but the opposite has been true through my work with Joanna. She has shown me, through her laser-focused, deeply honest coaching, that I can create a business that not only nurtures my clients, but that nurtures me too. Her coaching has been like a lighthouse beacon calling me home to myself and my true work in the world and showing me how to do it in a way that holds myself sacred the whole time.

—Darcy Skye Holoweski, Darcy Skye Inner Wisdom Coaching: Align Your Heart With Your Work


For any woman who feels their heart calling and would love an expert to help them get very clear in their business, gain confidence in putting themselves out there, and make big shifts from the inside, I would HIGHLY recommend working with Joanna.

Before I began working with Joanna I felt completely overwhelmed and lost in my practice. I was filled with passion and love for the work I do as a naturopathic doctor, but I hadn’t learned the ropes on the business side of things. I had no idea how to attract clients so that I could serve my purpose in helping women feel their best.

Through my work with Joanna, I’ve moved from feeling confused by the “shoulds” in terms of how I work with clients and communicate in my marketing copy, to feeling the ease and flow of what feels like walking in my very own footprints. I’ve been able to connect with the women I’m truly meant to support and grow my practice steadily in a way that’s been so exciting. Overall, Joanna has walked me through each step in building a business that embodies my unique gifts, talents and style.

Joanna has also helped me build confidence and move through fears. Time and time again she’s guided me through times where I was sure everything was about to fall apart, forward to a place where so much more than I could have imagined has come together. Thank you Joanna!

For any woman who feels their heart calling and would love an expert to help them get very clear in their business, gain confidence in putting themselves out there, and make big shifts from the inside, I would HIGHLY recommend working with Joanna.

—Vivian Lord, Naturopathic Doctor, www.drvivianlord.com


Yes I did the work but without her belief and faith in me, I'd be back on the other side...

For many of us, there comes a moment in our lives in which we find ourselves at a threshold that we suspect if we don’t cross we will remain stuck living not necessarily a horrible life but one in which deep down we know is a lesser version of what we really want! When we stay in that ‘lesser version’ we remain small. It is only when we can’t bear our longing for bigness any more that crossing over the threshold becomes possible. Two years ago this is exactly what happened to me. And when I stepped to the other side Joanna Lindenbaum was waiting there. She took my hand tenderly, yet firmly, and began to magically lead me into my power and into my purpose. Since then I have not stopped growing! And, I refuse to ever be small again!

How exactly did this all happen because honestly, the extent of transformation I have undergone, and my company has had, is so significant that it feels like magic. The truth is though, I have never worked so hard (and loved every moment of it.) With Joanna at my side, I have let go of old beliefs and habits. I have cleaned out symbolic holding places in my psyche and in actual physical closets in my office and home. I have created programs, new systems, teleclasses, and hired an assistant. I have more clients than ever. And my rates reflect the investment I have made in my own learning and in the unique skills and excellence I now bring to my work. All this since working with Joanna Lindenbaum who; cheered me on, listened to me when I was down, and pushed me when I needed pushing. I could go on and on about my undergoing a total regrouping, realigning, and rebalancing of my inner and outer Self under Joanna’s care!

I am so grateful for Joanna’s authentic sacred commitment to me. Yes I did the work but without her belief and faith in me I’d be back on the other side of that threshold. Instead though today I have an impressive business doing my life’s work of helping women step in to their power and purpose. I am bold in not only doing this work, but in calling women forth to work with me because Joanna has shown me how to be unstoppable in my mission, in my passion, and in my vision to help others the way she has helped me. Joanna held up a mirror so at last I could see the truth of my own reflection. She is a rare gift to all women and I highly urge you to cross the threshold, take her hand, and look in to that mirror she holds! It’s like magic and perhaps it truly is!

—Susanna Kearney, Founder Creating Space for Women, www.creatingspaceforwomen.com


I'm not feeling as busy and frantic as I was before, I am more productive, and I have more time to spend with my husband and children.

When I met Joanna, I was working incredibly hard, and constantly busy, but it wasn’t reflected in my bank account. I felt overwhelmed and frustrated that all of my “hard work” wasn’t paying off. Since working with Joanna, I’ve been able to tap into, and get really specific about the work I want to be doing, and the types of clients that I can best serve. Joanna has helped me see how gifted I am in the areas of my specialty, and how valuable I am to my clients. I’ve also become more comfortable in my own skin, and am taking much better care of myself. One of my concerns about being a successful entrepreneur, has always been that I wouldn’t have enough time for my children. The opposite is proving to be true, I’ve been able to be even more present and patient with my little ones. Working with Joanna has been such a gift for my whole family. I’m not feeling as busy and frantic as I was before, I am more productive, and I have more time to spend with my husband and children.

Joanna has such a keen and intuitive sense of what each person needs to move forward in business and life, it is almost like working with a medium or spiritual adviser, except she is also incredibly down to earth and real and can relate to woman so well. She has helped me focus my energy, which allows me to offer incredible programs for my clients, while also taking care of myself.”

—Amara Wagner, www.amarawellness.com


Until Joanna I didn't even know these two ideas - profitable and aligned with deeper purpose - could exist together!

Before I met Joanna I felt like I had all the ingredients necessary to live a life enriched by my years of study of two passions that I was lucky enough to make a “career”. However as much as I knew I had all the “right ingredients,” this knowledge accompanied a deep frustration about never feeling like I was able to bring forward these passions in a way that felt aligned with what was authentic to me, that really allowed me to make a living in a way that both could be profitable and aligned with my deeper purpose and creativity. Until Joanna I didn’t even know these two ideas – profitable and aligned with deeper purpose – could exist together! Joanna helped me realize deeply held negative beliefs I have been clinging to that I so deeply identified with I never realized how much these beliefs were keeping me from moving forward and into my deeper purpose. Joanna has a profound way of getting to the core and unraveling all the beliefs, doubts, fears and insecurities in one’s inner landscape. She equally accompanies the inner work with the necessary structure and grounding of the “outer” work that has helped me tremendously in not only accomplishing my goals but really manifesting what I love and actually make a good living at it!!

—Liza Toft, www.lizatoft.com


I've gathered valuable tools for meeting my life fearlessly, boldly, and with self-care in place.

I first met Joanna when I was seeking a women’s circle to replace the void left when my good friend/first women’s circle facilitator left town. Joanna created such a light-filled and warm place to connect with women and explore the current rhythms of nature together. I was struck by her creativity and poetic presentations and the care with which she held sacred space. I knew I had found some place special.

I came to work privately with Joanna a year after my first son was born and I found myself feeling like I needed to reconnect to myself again. Motherhood had left me bewildered and feeling empty on the creative side and I just had a hunch I could be a better mother, better wife, better ME if I just gave myself the space to reconnect to what was important. Joanna’s work is so patient and wise and completely intuitive. I felt she heard my soul even when I couldn’t and she guided me back to a place where I could listen to my heart and take action from that soul-centered place. In this sacred space I could express anger, joy, sadness, fear, doubt, celebration and pride without judgment from her, or from myself. Joanna exudes this amazing balance between creative force and professional, organized planner. She can help you see the stepping stones that will take you to your next phase. But it’s not just the outer results that are important to Joanna. She wants to see your inner-goddess grow as well—in fact, that’s the primary focus. To retune your ear and heart to listen to your inner wisdom.

Every time I’ve worked with Joanna (and I’ve come to work with her at least 3 times over the course of 5 years) I’ve grown more comfortable with meeting my potential, I’ve expanded my work (from teaching yoga privately to adults, to teaching kids yoga, into starting my own yoga business bringing kids yoga to area preschools and leading family yoga retreats), and I’ve gathered valuable tools for meeting my life fearlessly, boldly, and with self-care in place.

Joanna’s clarity, creativity and guidance is invaluable. And the community of women that is a part of her practice will be a wellspring of meaningful connections that will last my lifetime. I am forever grateful.

—April Cantor, www.soulSHINElife.com


I trust myself and my vision more clearly than ever

When I started working with Joanna I had many ideas, but my soul-centered project was unclear. I had a reference website and ran a neighborhood message board, but I didn’t really know what to do next. I kept describing myself as scattered, to everyone-I knew I wasn’t feeling grounded- and I knew I needed someone to help me figure out what came next. I realized that here was something really missing from my life- I was doing a lot of things but nothing that was real enough, or tapped into all that I had to offer.

As a result of working with Joanna I am more confident and better able to get back on track when something rattles me. I’m better able to tap into the spirits of the women around me and appreciate what more people have to offer than ever before. I trust myself and my vision more clearly than ever-I was on that path and Joanna has helped me get further down the road. Externally, I have expanded and monetized my business to make great use of my talents, strengths, desires, and passions. I have expanded my website, made personal connections with many people, and have my first clients and speaking engagements.

We all have it inside us, but taking the time to bring it forth is really hard to do on our own. Having a guide and a coach is an amazing way to be accountable to yourself and the world, and you will get out of it everything you put in. I’d like women to know that Joanna is a kind, confident woman who has been on her own journey, and she is able to be a guide for our own journeys because of her own experience.

—Kira Wizner, www.askyourfriendkira.com, www.lesparents.com


Joanna has helped me solidify and clarify the vision I have for the world, and way my business will continue to grow toward that vision.

She has given me the skills to continue to organize my schedule the way I want it, and the planning tools to move forward with direction and long term goals. She has given me the extra push I needed to hire an assistant, to reduce the amount of time I spend in front of a computer and increase the time I have for building my business, planning for the next steps, and finally have time to do the things I love (besides work).

—Zoe Bowick Levine, www.thethrivingbody.com


Joanna Lindenbaum has changed my life.

Before I began working with Joanna, I was frustrated and down on myself because my acupuncture practice just wasn’t attracting patients. Joanna helped me to re-align my vision and deeper purpose with how my practice is actually operating. I set goals that I never thought I’d reach- and then was stunned to look back and see that I had actually surpassed them! I guess the old saying is true: Be careful what you wish for, you just might get it!

Joanna continually pushes me to step outside of my comfort zone and explore new ways of doing things. Also, she just has great, down to earth business sense- something I really needed help with. She is supportive, encouraging, and holds me accountable for all I set out to do. I have and will continue to recommend Soulful Coaching to anyone who is truly ready to start living their dreams!

—Susan Wallmeyer, Owner, Susan Wallmeyer Acupuncture PC, www.susanwallmeyer-acupuncture.com


I found my business name, built a website, attracted paying clients, I launched a bi-monthly newsletter that steadily grew into a solid mailing list, and so much more. I was also developing greater awareness around my lack of confidence in my work and family dynamics.

In Jan Karon’s inspiring children’s book, The Trellis and the Seed, a little seed cannot see its potential, nor can it imagine undertaking the seemingly impossible climb up a looming trellis. The seed doesn’t understand its larger purpose, but while it is nurtured by sun, rain and love it grows and climbs and ultimately blooms into a beautiful, fragrant flower. This is my story with Joanna and the Soul Centered Leadership Program.

When I started in Soul Centered Leadership I in 2011, I was at the very beginning of…. something. I had always worked for someone else and did not have the confidence to put my ideas into a dream. I felt I was too late, too old, not good enough, and not experienced enough to strike out on my own and really make a business work for me. I came into the program saddled with self-doubt and fear.

I also did not yet have a business name; I did not have a website; I did not have a paying client or a clear sense of how to shape my passion into a real business. I was “behind” many of the women in the program. Gulp.

Over the course of nine months, so many incredible shifts took place.

I found my business name, built a website, attracted paying clients, I launched a bi-monthly newsletter that steadily grew into a solid mailing list, and so much more. I was also developing greater awareness around my lack of confidence in my work and family dynamics.

And while my business was indeed taking shape, it was clear to me that continued support was paramount. There was SO much more to learn, so much deeper I could go – from both a practical, business acumen standpoint, as well as in my personal growth. So I continued on to Soul Centered Leadership II in the fall of 2012.

Not only did I learn incredible hands-on tools – marketing, joint-venture partnerships, enrollment conversations, blueprinting, etc. – I am part of an extraordinary community of women, where deep lasting friendships and professional support continue, well beyond the walls of the program.

Working with Joanna, and the support of the Soul Centered Leadership program, I see my purpose, my potential and my value. I have grown and climbed and bloomed where I thought I couldn’t. Thank you.

—Joni Lane, Insight Coaching for Parents, www.insightparent.com


Joanna, I just wanted to tell you that something major has shifted in me. It came shortly after our two conversations.

Suddenly and inexplicably, I realized that to CREATE the life that I wanted, I had to DO it. Your words echoing in my head…”Mary Sarah, Why aren’t you DOING what you WANT?” I hadn’t been taking ANY time at all to move my desire forward, carving precious wavelengths in the stratosphere, making phone calls, etc. I had become so overwhelmed with caretaking and surviving….which was necessary. But now, I realized that to change I had to BE DOING the change I wanted to see in my life. Since then, I began working on my VOICE-OVER demo, created three flyers for YOGA instruction, and was called to audition for a feature film which went fabulously well!!!! I THANK YOU so much !!!!

—Mary Sarah Aggliotta, www.mary-sarah.com


She helped me identify what I was feeling...But she didn't let me dwell there; instead, she led me to discover what I did want to feel.

Two years ago, upon being laid off from my job in a field I’d worked in for nearly 15 years, I decided I would become a photographer. I quickly learned that it’s one thing to have the skills to operate in your field; it’s quite another to translate those skills into a business.

My enthusiasm turned to fear. Photography?!? What was I thinking? It was such a wild turn from my prior path. What if I’m not good enough? What if this is not what I’m meant to be doing with my life? Photography classes, focused on technique and technical aptitude, could not sufficiently equip me to address those kinds of questions.

It’s at that point that Soulful Coaching for Busy Women came into view. On my arrival, Joanna created a safe space in which I could voice my fears. She helped me identify what I was feeling: Incapable, overwhelmed, self-doubting, fearful, and isolated. But she didn’t let me dwell there; instead, she led me to discover what I did want to feel: Fulfilled. Empowered. Whole. Alive. Energized. Excited. Inspired. And then she helped me move toward realizing those feelings.

In the two years I’ve worked with Joanna, I am now experiencing those wonderful emotions that I once thought to be beyond my reach. The secret? I have created a soul-centered business that is true to who I am – and through it, I am learning to step into the role of business owner with integrity and in the spirit of service.

In this process, Joanna has been more than a coach: she has been my role model and guide, sharing both her accomplishments and setbacks so that I can learn from them. A gifted listener, Joanna has the ability to hear you on many levels — spiritual, emotional, and intellectual – and to help you learn to listen to yourself, to tap into your inner knowledge.

Through this internal work, I have come to realize that learning to run a successful business is enabling me to answer my calling: To serve others in a way that is true to my inner voice. To bring beauty to the world. To help others live in their own beauty and power. To work collaboratively. To build a community. To learn from others.

The fact that this is all coming true for me now is both powerful and humbling. It has amounted to a shift in consciousness. When I first set out to run my own business, I was afraid of revealing the spiritual element in my work; now I know that I would not be able to thrive without it.

I heartily recommend Soulful Coaching for any woman who is seeking to actively and emphatically answer her own deep questions about who she is and what she is being called to do. I wish you all the best in your own journey of personal discovery.

—Meghan Hickey, Quiet Iris Photography, www.quietiris.com


What I am most proud of and excited by is the internal work we have done together...

Working with Joanna is not just about accomplishing your goals, but about the way in which you realize them – with integrity, gratitude, and compassion. During the time I have worked with Joanna, I have built a website, published my first collection of poems, and created the book release event of my dreams. But what I am most proud of and excited by is the internal work we have done together, shifting my limiting beliefs in a deep and individual way so I can grow my light and shine it out into the world.

—Elana Bell, www.elanabell.com


She guides her clients to open up to their truest selves...

Joanna’s heartfelt coaching approach is unique in that she guides her clients to open up to their truest selves. My life has completely changed and blossomed since I began working with Joanna. Every session with her feels like a giant step forward. Asking for help from Joanna is one of the best actions I’ve ever taken. She has offered me the tools and support to unlock my business, myself, and my dreams.

—Charlotte Blake, Pre/Post-Natal Personal Trainer, NYC


I feel so excited to have this polished tool-kit to take with me on my journey and am happy to say that I am thriving!

The Women’s Intuitive Program arrived in my life with perfect timing, answering my desire for greater success as well the balance of inner and outer strength to make my dreams manifest and shift from strive to thrive. Joanna’s soul centered coaching offers the optimal balance between internal self-development work and outer action. I only wish this type of coaching was available to me as a teenager, and really feel that everyone should have access to this coaching as essential life skills!! Unlike any other self-work I have experienced, the clarity, principles, and understanding of what’s in the way of big dreams and goals, were unveiled by simple teachings that make so much sense you’ll apply them to everything you do for the rest of your life. I feel so excited to have this polished tool-kit to take with me on my journey and am happy to say that I am thriving!

—Shandoah Goldman, www.Shiatsu.ShandoahGoldman.com


She shines a bright light on what holds us back, employing a vast and amazing tool box to help dissolve the shadows so that women can discover and pursue their life purpose.

Joanna has a remarkable clarity of vision and is completely dedicated to sharing her wisdom and brilliance. She shines a bright light on what holds us back, employing a vast and amazing tool box to help dissolve the shadows so that women can discover and pursue their life purpose. This course is not only overflowing with practical information about organizing and delighting in your daily schedule, but also offers many soulful and inspiring rituals that connect us to our deepest longings. I recommend this superb course to any woman on a path to greater personal satisfaction and career fulfillment.

—Lorna Sass, Transformational Life Coach, www.lornasass.com


She has a way of seeing right into the heart and soul of what issue is blocking me, and then gently and lovingly holding me accountable to what I am totally capable of.

I have so loved working with Joanna. She has a way of seeing right into the heart and soul of what issue is blocking me, and then gently and lovingly holding me accountable to what I am totally capable. Since working with her, I have had more women attend my teleseminars and calls than ever before. She has helped me find and trust my authentic voice, and for that, I am incredibly grateful.

—Christina McDowell, www.prosperityforwomen.net


Joanna's Wise Woman Leadership Program is amazing! If you are ready to commit to yourself and to your soul centered project, this program is a must. My business has grown 300%!

I accomplished tremendous growth both inside and outside.

Joanna’s Wise Woman Leadership Program is amazing! If you are ready to commit to yourself and to your soul centered project, this program is a must. It covers every conceivable topic from marketing to fears. You emerge far more knowledgeable and attuned. You owe it to yourself and your SCP to invest in this program. You won’t look back!

Joanna is one of the most incredible people I’ve ever known. She is extremely empathic and an astute listener. She has this amazing ability to hone in to what you most need to discuss, discover or resolve.

What didn’t I love? I loved every last little bit of it!! My business has grown 300%, I have overcome many limiting beliefs and fears. The program supported these and so much more!

—Corinne Pratz, www.pratzbookkeeping.com


From day one, Joanna has called on me to be my authentic self, to inspire my most confident, beautiful and genuine self.

Before I met Joanna I was busy being unproductive, spinning my wheels in fear and with huge time management issues. I was also overwhelmed with the feeling that I was drowning in a job that didn’t play to my strengths, but I didn’t feel in charge of overcoming that overwhelming feeling. Going left, right up or down was really scary because I couldn’t articulate where I wanted to be. So, I just sat day after day in my cubicle suffocated and frustrated by the desire to break free from my dissatisfaction. I needed the tools to empower myself to bring the best of my skills and passions to the world in a meaningful way. That’s when I was introduced to Joanna.

I am so thankful to have met a woman who met me where I was. Joanna has the wisdom and clarity to see through your anxiety and fears and self-sabotage. She calls you out and she summons you to do better, to think big while taking baby steps that will ensure success.

From day one, Joanna has called on me to be my authentic self, to inspire my most confident, beautiful and genuine self that is not only learning to inspire others with my passion for healing and cooking, but to continually inspire myself to keep moving upward. In working with Joanna, I have gained both the emotional confidence and entrepreneurial savvy to move my genuine, heart-felt beliefs about food as medicine out into the world as a business. I owe a lot to Joanna and the network of women that she has pulled together for helping me raise my bar, trusting my intuition and supporting me in getting Radiant Health NYC off the ground. It is starting small, but that is exactly what I need it to be…for now.

In our sessions, Joanna helped me to stop and slow down, to frame my perspectives on the facets of my life that I wasn’t willing or too scared to address on my own. Joanna’s concrete strategies and homework assignments were the key for me. I have always walked away from our sessions knowing that I’ve got a lot of work to do, but that I have the means to engage with these places in order to not make them feel so scary. Joanna’s suggestions were often allowing me to work through the fear or emotional block that held me back, which empowered me to take ownership in each of the steps I was taking towards visualizing my goals. With Joanna I have found solace and strength in my stage of life, in my skin, in my mind, and in my reality, and that feels really empowering.

—Nancy Campbell, www.radianthealthnyc.com


She reminds you that anything is possible for you and provides consistent support.

Working with Joanna is one of the best things I have done for myself over the past couple of years. It is hard to put into words what Joanna offers. She is down to earth, intelligent, easy to talk to, and very compassionate. As a result of working with her, my life has shifted immensely. I have learned the importance of taking care of myself, and of creating balance in my life. She reminds you that anything is possible for you and provides consistent support. She’s also very skilled at helping you create concrete goals and organize yourself so you can reach your goals, and this is an area where I needed her expertise. My time with her is something I am incredibly grateful for, and find irreplaceable! There are many coaches out there, but she is a truly remarkable, incredibly special woman.

—Atoosa Grey, www.atoosa.net


The Women's Intuitive Leadership Program class helped me dramatically reduce my daily negative feelings, add positive daily energy with self-care, and clarify my business' core values.

Ten years ago I worked with a personal coach when I decided to quit my full-time corporate job and start my own freelance writing business. Ten years later, in the fall of 2009, I found myself stuck at a crossroads of not knowing where to go next for my business and my family responsibilities. I felt trapped professionally, personally, and spiritually. I literally didn’t know what to do next. I had forgotten how to listen to my true self and then take action to create positive change in my life like I’d done before. That’s when a friend told me how Joanna was helping her get her artistic company up on its feet financially and professionally. A woman who could coach me in both soulful expression and business smarts? That spoke to me. I called Joanna and enrolled in WILP.

The WILP group helped me remember how to listen to my inner wisdom. Joanna’s kind but insistent requests helped me relearn how to get specific with next steps and follow-though with successful baby steps. These baby steps added up to powerful changes. The WILP class helped me dramatically reduce my daily negative feelings, add positive daily energy with self-care, and clarify my business’ core values. The WILP inquiry and planning skills allowed me to enjoy the tumultuous holiday season for the first time in many years. I started 2010 energized and inspired rather than exhausted and resentful. Joanna possesses the remarkable dual qualities of deeply grounded spirituality–compassionate and gentle enough to speak to anyone’s heart–and practical, real-world business planning. I recommend WILP for any woman who has longings and seeks to live a happier life. Joanna can help you unravel problems that seem unsolvable and help you transform them. Joanna’s practical coaching will teach you how to move from being stuck to being clear and help you create the life you truly, deeply want.

—Claire Sommer, www.kayakmedia.com


There is no going back for me, even no stopping anymore, it is growth and moving forward.

I feel Joanna’s mission is to help women take out the deepest and most powerful truth about themselves and life, that they can recognize and receive themselves back. Once you have You, then the sky is the limit. There are so many ways of expression of who you are. Being you, it also opens up the space for courage, trust and faith.

How is Joanna doing all that? It begins with her own recognition and deep knowing. And because she believes and lives it, she emits incredibly powerful and truthful energy, which touches and inspires. She is also an excellent storyteller and thus manages to deliver her messages in a very powerful way.

I am working on two Soul Centered Projects: creating a happy and fulfilling family and creating my own ‘business’, an expression of me, which is supporting people being happy and fulfilled. And although I am at the beginning stages of both of these projects, I have the clarity, confidence, faith, motivation and skills to keep creating them. There is no going back for me, even no stopping anymore, it is growth and moving forward.

—Maria Tomova


Joanna is a calm and steady force; she holds your hand as you do the most courageous things: look deeply into yourself.

—Ngina Duckett


I accomplished my goal and paved the way to work toward my even bigger goals, goals I had not even tapped into prior to Joanna's prompting.

I have benefited greatly from coaching with Joanna. She is an expert organizer and helped me break down my project into attainable goals. I went in wanting to publish my writing and 6 months later, a short story of mine was chosen for an anthology by a major publishing company. Now you can find me on Amazon.com! I accomplished my goal and paved the way to work toward my even bigger goals, goals I had not even tapped into prior to Joanna’s prompting. If left to my own imagination alone, my life would be a lot smaller. I’m grateful for Joanna’s insight into my creative process, for now I am about to start up with her again to work on an even more adventurous endeavor.

Prior to working with Joanna, I was paralyzed by the creative process. My goal seemed so vast and distant. All I could picture was my desired final outcome, but didn’t know where to begin. Through integrating Joanna’s fantastic organizational skills with my creative drive, I was able to set smaller goals leading up to, and eventually accomplishing my main goal. I now know that if I want to create something, the first step is to set aside time for it. Working on it once I set aside the time came easily. It was the breaking down of the process and having someone to answer to that was key in accomplishing my goal. Joanna is a wise, wise woman, full of faith and meaningful skills and tools. She is encouraging, supportive and also a bit of a pain; if you think you can go into your meeting and expect to be off the hook for not meeting a goal you set for yourself, you are wrong…and that’s what you pay her for. Joanna sees you at your core and will keep you on track by reflecting to you the person you yearn to be…more of yourself.

My favorite thing about the coaching process is the feeling I get from accomplishing the goals I set for myself. There is no worse feeling than knowing I have something to offer, and hiding it…and there is no better feeling than sharing with others that which I have offer. Tea time with Joanna is also a blast. She is down to earth, funny, sincere, smart and wise beyond her years.

—Elena Azzoni, www.elenaazzoni.com


By working with Joanna, I have regained faith in myself and my talent.

It has been a process of finding out who I am, and honoring myself has become most important to me. After sessions with Joanna, I feel rejuvenated, inspired and on track.

—Anyes Galleani, www.galleani.com


This connection is so precious to me and i feel it working in my life already.

Can’t wait for our session on Tuesday! This connection is so precious to me and i feel it working in my life already. You are something special!!!!!

—Sarah Chase


You've been a midwife for change, birthing me into a remarkable new version of myself I never dreamed I'd be.

Joanna, meeting you is truly one of the very best things that has ever happened to me. You’ve been a midwife for change, birthing me into a remarkable new version of myself I never dreamed I’d be. You are a gifted coach, an inspiring mentor, and a very, very special person. Thank you so much for everything you’ve given me.

—Kendra Levin, www.kendracoaching.com